"motions" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “motions” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “drogba”, “prosieben”, “off white”, “eh”, “instragram”, “c2c”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “motions” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword motions from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
iemotions 51 59 250+ 243
promotions 41 27 248 114
emotions 40 23 250+ 63
stop motions 38 17 250+ 137
slow motions 34 8 250+ 77

The search volume of the core keyword motions in Google App Store reached 41, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 100 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Alight Motion — Video and Animation Editor alight motion 51 31
2
Motion Stills stills 43 41
3
PixaMotion Loop Photo Animator & Photo Video Maker animacion con fotos 28 17
4
Zoetropic - Photo in motion zoetropic 9 24
5
Motion Ninja - Pro Video Editor & Animation Maker adobe after effects 41 29
6
Movepic - photo motion &3D loop photo alight Maker movimiento 46 32
7
Slow motion video FX: fast & slow mo editor slow motion 38 44
8
Motion Detector détecteurs de mouvement 21 12
9
Stop Motion Studio stop motion 44 28
10
Motion Camera - slow motion motion camera 10 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
zoomyy 88 21 249 128
bildern 82 53 250+ 244
video 74 100 250+ 229
ecoles direct 68 22 249 122
tune 66 76 247 97

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PZPIC - Pan & Zoom Effect Video from Still Picture ken burns 27 41
2
Zoomy for Instagram - Big HD profile photo picture instazoom 39 26
3
Slow Motion Video Zoom Player zoom in video 33 13
4
Dolly Zoom Video Effect, Vertigo Video Effect dolly zoom 18 35
5
Looper! Loop, Zoom, AB Repeat & Bookmark Videos app para aproximar video ≤5 17
6
Zoom For Instagram superzoom 8 21
7
Zoomy: NZ's rideshare app zoomy nz ≤5 30
8
Zoom Player zoom zoom player lite ≤5 13
9
Mega Zoom Telescope Camera Photo and Video telescopes 50 7
10
Enlarger - Profile Picture Zoom for Instagram instazoom 39 26

These five keywords: “zoomyy”, “bildern”, “video”, “ecoles direct”, “tune”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PZPIC - Pan & Zoom Effect Video from Still Picture”, “Zoomy for Instagram - Big HD profile photo picture”, “Slow Motion Video Zoom Player”, “Dolly Zoom Video Effect, Vertigo Video Effect”, “Looper! Loop, Zoom, AB Repeat & Bookmark Videos”, “Zoom For Instagram”, “Zoomy: NZ's rideshare app”, “Zoom Player”, “Mega Zoom Telescope Camera Photo and Video”, “Enlarger - Profile Picture Zoom for Instagram”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “motions”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “motions