"mls real estate" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mls real estate” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “umoji”, “vbn”, “life game”, “gameboy color”, “jpay”, “sacar”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “mls real estate” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mls real estate from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
picket fence real estate mls | ≤5 | 30 | 250+ | 22 |
fmls real estate | ≤5 | 2 | 250+ | 33 |
mls real estate app | ≤5 | 30 | 250+ | 50 |
iokua's hawaii real estate mls | ≤5 | 30 | 250+ | 47 |
mls real estate app wa | ≤5 | 30 | 250+ | 47 |
The search volume of the core keyword mls real estate in Google App Store reached 35, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 38 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Realtor.com Real Estate: Homes for Sale and Rent | tealtor | 68 | 23 | |
2 |
|
My MLS App | matrix mls | 25 | 21 |
3 |
|
MLS-Client | statewide mls | 11 | 22 |
4 |
|
Homesnap Real Estate & Rentals | mris | 50 | 27 |
5 |
|
Redfin Real Estate: Search Homes for Sale | redfin | 60 | 23 |
6 |
|
REALTOR.ca Real Estate & Homes | realtor canada | 48 | 9 |
7 |
|
Flexmls For Real Estate Pros | flexmls | 37 | 41 |
8 |
|
GoMLS | ntreis | 26 | 28 |
9 |
|
Real Estate MLS® Listings | mls listings ca | ≤5 | 1 |
10 |
|
OneKey™ MLS | mls stratus | 29 | 39 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
zilliow | 78 | 27 | 250+ | 138 |
zilliw | 78 | 21 | 250+ | 112 |
zillow | 76 | 20 | 250+ | 106 |
tealtor | 68 | 23 | 250+ | 132 |
morgage calculator | 68 | 4 | 250+ | 27 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Zillow: Find Houses for Sale & Apartments for Rent | zilliw | 78 | 21 |
2 |
|
Apartments & Rentals - Zillow | renting apartments | 58 | 11 |
3 |
|
Realtor.com Real Estate: Homes for Sale and Rent | tealtor | 68 | 23 |
4 |
|
Premier Agent® | zillow premier agent | 24 | 34 |
5 |
|
HotPads Apartments & Home Rentals | sapartment | 61 | 56 |
6 |
|
Redfin Real Estate: Search Homes for Sale | redfin | 60 | 23 |
7 |
|
Zillow Rental Manager | zillow rental manager | 28 | 39 |
8 |
|
Trulia Real Estate: Search Homes For Sale & Rent | real-estate | 65 | 6 |
9 |
|
Trulia Rent Apartments & Homes | rentals homes | 58 | 12 |
10 |
|
Zumper - Apartment Rental Finder | rented | 50 | 16 |
These five keywords: “zilliow”, “zilliw”, “zillow”, “tealtor”, “morgage calculator”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Zillow: Find Houses for Sale & Apartments for Rent”, “Apartments & Rentals - Zillow”, “Realtor.com Real Estate: Homes for Sale and Rent”, “Premier Agent®”, “HotPads Apartments & Home Rentals”, “Redfin Real Estate: Search Homes for Sale”, “Zillow Rental Manager”, “Trulia Real Estate: Search Homes For Sale & Rent”, “Trulia Rent Apartments & Homes”, “Zumper - Apartment Rental Finder”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “mls real estate”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: