"mass lottery" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mass lottery” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “guess”, “chees”, “loan calculator auto”, “to google drive”, “claras”, “mincraft skin”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mass lottery” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mass lottery from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
mass lottery keno 21 2 248 32
mass lottery second chance ≤5 30 248 117
mass lottery second chance app ≤5 30 250+ 49
mass lottery second chance mobile app ≤5 30 249 50
mass lottery 2nd chance app ≤5 30 249 37

The search volume of the core keyword mass lottery in Google App Store reached 56, its difficulty level reached 6, and the number of apps related to it reached 248, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
MA Lottery ma lottery 43 3
2
Lottery Results: Mass mass lottery keno 21 2
3
MA Lottery 2nd Chance chance 34 43
4
Massachusetts Lottery Results massachusetts lottery 26 4
5
Massachusetts Lottery Results massachusetts lottery results ≤5 3
6
Massachusetts Lottery Number Generator massachusetts lottery results ≤5 3
7
Massachusetts Lottery: Best algorithm ever to win massachusetts lottery 26 4
8
Lotto Results - Mega Millions Powerball Lottery US lottos 72 4
9
Massachusetts Lottery Results massachusetts lottery results ≤5 3
10
Scratch-Off Guide for Massachusetts State Lottery ma lottery 43 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuoob 100 68 249 238
yutuob 100 40 249 186
yotob 100 35 249 177
you tube.com 100 34 250+ 205
yourtuber 100 32 249 169

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
Video Player Perfect اللتيب 43 53
3
YouTube for Android TV youtube goooo 58 27
4
Ultra Tube free tube ≤5 6
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Google TV (previously Play Movies & TV) movie new 68 13
7
YouTube VR youtube vr 23 5
8
Google Meet goigle meets 83 57
9
YouTube Music - Stream Songs & Music Videos u tiube 100 30
10
Google app for Android TV katniss 28 45

These five keywords: “youtuoob”, “yutuob”, “yotob”, “you tube.com”, “yourtuber”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “Video Player Perfect”, “YouTube for Android TV”, “Ultra Tube”, “YouTube TV - Watch & Record Live TV”, “Google TV (previously Play Movies & TV)”, “YouTube VR”, “Google Meet”, “YouTube Music - Stream Songs & Music Videos”, “Google app for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mass lottery”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mass lottery