"marvel spider-man" App Store Keywords Research Case | ASOTools
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"marvel spider-man" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “marvel spider-man” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dustbin”, “trench”, “fluent”, “dq”, “e s file explorer”, “h mart”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “marvel spider-man” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword marvel spider-man from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
marvel spider man 25 7 250+ 111
marvel spider-man miles morales 21 12 250+ 121
marvel spider-man ps4 18 8 250+ 119
marvel spider-man game 11 7 250+ 116
marvel spider man games 9 30 249 123

The search volume of the core keyword marvel spider-man in Google App Store reached 36, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 109 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spider Hero - Super Crime City Battle spider-man 68 8
2
MARVEL Contest of Champions champion 60 80
3
Spiderman: Miles Morales - Countdown (Unofficial) miles morales games spider-man ≤5 11
4
Spider Rope Hero - Gangster New York City soidermam 68 47
5
MARVEL Future Fight advengers endgame 60 10
6
MARVEL Puzzle Quest: Join the Super Hero Battle! duper heroes 53 11
7
Power Spider 2 - Parody Game depol 2 51 30
8
MARVEL Strike Force - Squad RPG msf 38 46
9
Spider Rope Gangster Hero Vegas - Rope Hero Game spider-man game 41 6
10
Spider Craft MOD for MCPE attore spider-man 7 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
currs 68 64 249 245
soidermam 68 47 250+ 217
spotr man 68 31 249 202
sp der man 68 8 250+ 111
spider-man 68 8 250+ 103

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stickman Battle game free: Fighting Stickman games fight stickman games 26 15
2
Flashlight cflash 60 32
3
DC Legends: Fight Superheroes bat-man 63 54
4
Chase Mobile vhase 70 52
5
Spades Royale -Best Social Card Game spared 34 44
6
Flip Master trampolin 55 44
7
Race the Traffic game download 58 62
8
Audiomack: Download New Music Offline Free milusic 65 42
9
MORTAL KOMBAT: The Ultimate Fighting Game! suicidesquid 58 63
10
Vector vectors 55 11

These five keywords: “currs”, “soidermam”, “spotr man”, “sp der man”, “spider-man”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Stickman Battle game free: Fighting Stickman games”, “Flashlight”, “DC Legends: Fight Superheroes”, “Chase Mobile”, “Spades Royale -Best Social Card Game”, “Flip Master”, “Race the Traffic”, “Audiomack: Download New Music Offline Free”, “MORTAL KOMBAT: The Ultimate Fighting Game!”, “Vector”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “marvel spider-man”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “marvel spider-man