"like a boss" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “like a boss” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “galinha pintadinha mini”, “versicherung”, “calendar”, “partners”, “teachable”, “luigi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “like a boss” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword like a boss from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
clash like a boss ≤5 30 250+ 221
like a boss app ≤5 30 250+ 217
like a boss games ≤5 30 250+ 207
park like a boss ≤5 30 249 119
blackpink wallpaper like a boss ≤5 4 250+ 130

The search volume of the core keyword like a boss in Google App Store reached 32, its difficulty level reached 33, and the number of apps related to it reached 250+, among them, there are 220 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Like A Boss jefe de jefes 9 27
2
Like a Boss App like a boss barbearia ≤5 30
3
Dungeon Boss Heroes - Fantasy Strategy RPG dungeon 40 73
4
MLG Like A Boss Sticker Photo Studio aboss ≤5 20
5
Beat the Boss 4: Stress-Relief Game. Hit the buddy boss 49 66
6
Like A Boss Sound Button like a boss button ≤5 30
7
Scary Boss 3D scary boss 8 7
8
Lift Like a Boss like a boss app ≤5 30
9
Destroy Boss Office Destruction FPS Shooting House she's the boss 7 33
10
Build Like A Boss - Build Tower like a boss game 2 ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
feedx 75 59 250+ 233
fedx 75 42 248 193
fedex 69 40 248 171
chase 68 71 248 78
dick's sporting goods 68 55 249 230

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
FedEx Mobile fedx 75 42
2
ParcelTrack - Package Tracker for Fedex, UPS, USPS parcel tracking 46 14
3
LifeMart lifemart 25 44
4
REDX Delivery – Deliver Parcel fast countrywide redex 28 43
5
Track my order 运单号 ≤5 30
6
Package Tracker Express minstech software ≤5 30
7
Our Groceries Shopping List groceries list 23 6
8
DHL Express Mobile dhl tracker 72 33
9
Google Fit: Health and Activity Tracking fit 51 69
10
FieldForce | Field Service Optimization fieldforce ≤5 15

These five keywords: “feedx”, “fedx”, “fedex”, “chase”, “dick's sporting goods”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “FedEx Mobile”, “ParcelTrack - Package Tracker for Fedex, UPS, USPS”, “LifeMart”, “REDX Delivery – Deliver Parcel fast countrywide”, “Track my order”, “Package Tracker Express”, “Our Groceries Shopping List”, “DHL Express Mobile”, “Google Fit: Health and Activity Tracking”, “FieldForce | Field Service Optimization”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “like a boss”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “like a boss