"la fitness" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “la fitness” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dune”, “english translate to french”, “stern”, “naver”, “astro”, “mtbi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “la fitness” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword la fitness from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
gorilla fitness 16 14 250+ 167
la fitness mobile 14 11 250+ 87
la fitness canada 9 13 249 175
la fitness gym ≤5 7 250+ 100
isabella fitness llc ≤5 30 250+ 232

The search volume of the core keyword la fitness in Google App Store reached 57, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 131 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
LA Fitness Mobile la 58 75
2
La Fitness la fittness 37 18
3
ESPORTA FITNESS esporta fitness 29 13
4
Planet Fitness planet fitness 66 25
5
Viva La Fitness viva la fitness ≤5 30
6
La Corpa Fitness la fitness app ≤5 11
7
Idle Fitness Gym Tycoon - Workout Simulator Game gym games 16 26
8
Planet Fitness Australia planet fitness australia ≤5 30
9
Fitness Gym Bodybuilding Pump fitness gym 19 11
10
Jillian Michaels: The Fitness App jillian micheals 43 47

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
kohoot 82 44 249 219
tubifly 80 68 249 246
nike 76 34 248 112
dick's sporting goods 68 51 248 222
dafit 68 38 249 199

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kahoot! tahoot 82 46
2
Kahot Guide for Teachers and Student khaoot 82 41
3
ClassDojo class dojo 67 27
4
Quizizz: Play to learn quizzziz 70 43
5
GoNoodle - Kids Videos iyacht 51 58
6
Epic: Kids' Books & Educational Reading Library epic 65 79
7
General Knowledge Quiz - Fun Trivia Questions quiz fun 29 16
8
Math Challenges (Math Games) math challenge 11 16
9
Art quiz art quiz 6 9
10
Quiz Maker Professional (create quizzes & tests) quiz maker professional ≤5 30

These five keywords: “kohoot”, “tubifly”, “nike”, “dick's sporting goods”, “dafit”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Kahoot!”, “Kahot Guide for Teachers and Student”, “ClassDojo”, “Quizizz: Play to learn”, “GoNoodle - Kids Videos”, “Epic: Kids' Books & Educational Reading Library”, “General Knowledge Quiz - Fun Trivia Questions”, “Math Challenges (Math Games)”, “Art quiz”, “Quiz Maker Professional (create quizzes & tests)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “la fitness”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “la fitness