"kota" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “kota” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “intersection”, “gaana”, “vending machine”, “ticktoc”, “pay day loan”, “nachrichten”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “kota” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword kota from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dakota fanning 55 58 250+ 238
south dakota 43 20 248 32
kotak bank 41 26 247 155
kotak securities 39 30 249 180
kotak 35 33 247 177

The search volume of the core keyword kota in Google App Store reached 41, its difficulty level reached 50, and the number of apps related to it reached 250+, among them, there are 103 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
KOTA Territory News kota news 16 5
2
KOTA Mobile Weather weather mobile 23 13
3
Kota Magazine kota magazine ≤5 20
4
Village City - Island Simulation perumahan 53 29
5
City Island 5 - Tycoon Building Simulation Offline city games 27 28
6
Little Big City 2 maire 45 54
7
City Island 4 - Town Simulation: Village Builder منطقة 12 25
8
Designer City: building game city skylines 41 26
9
Minn Kota i-Pilot minn kota 22 31
10
Town Building Games: Tropic City Construction Game inginir 56 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roloxe 88 30 250+ 28
nearest restaurants 87 19 250+ 115
culator 83 93 250+ 147
tiek took 83 57 250+ 241
cluckulator 83 53 249 223

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
.R r 68 76
2
Gold Rush 3D! godl 58 31
3
Drum Pad – Free Beat Maker Machine beatboxers 43 29
4
Hip Hop Drum Pads 24 - Music Maker Drum Pad hip-hop drum pads 24 ≤5 5
5
LEGO® Building Instructions lego masters 41 33
6
Drum Pad Machine - Beat Maker & Music Maker launching pad 51 17
7
Idle Miner Tycoon - Mine Manager Simulator idle 51 94
8
Strong Granny - Win Robux for Roblox platform robuxy 68 41
9
Roblox roblocxx 88 63
10
Miga Town: My Apartment apartmant 61 40

These five keywords: “roloxe”, “nearest restaurants”, “culator”, “tiek took”, “cluckulator”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “.R”, “Gold Rush 3D!”, “Drum Pad – Free Beat Maker Machine”, “Hip Hop Drum Pads 24 - Music Maker Drum Pad”, “LEGO® Building Instructions”, “Drum Pad Machine - Beat Maker & Music Maker”, “Idle Miner Tycoon - Mine Manager Simulator”, “Strong Granny - Win Robux for Roblox platform”, “Roblox”, “Miga Town: My Apartment”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “kota”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “kota