"kebabs" App Store Keywords Research Case | ASOTools
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"kebabs" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “kebabs” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “fac”, “seeking”, “mensenge”, “soccer livescore”, “fossils”, “ijobs”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “kebabs” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword kebabs from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
kebabs recipe 21 2 250+ 52
kebabs and curries 9 6 249 47
kilted kebabs ≤5 30 250+ 112
admirals fish&chips & kebabs ≤5 30 250+ 112
midland kebabs and curries ≤5 30 249 124

The search volume of the core keyword kebabs in Google App Store reached 63, its difficulty level reached 7, and the number of apps related to it reached 249, among them, there are 5 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kebab World - Chef Kitchen Restaurant Cooking Game шаурму 41 15
2
Kebab Recipes / best greek chicken kebab recipe kebabs recipe 21 2
3
Kebab King kebab king 21 37
4
Kebabs and Curries Co. kebabs and curries 9 6
5
Kebab Maker World Cooking & Restaurant Game kebab maker ≤5 8
6
Turkish Kebab Rathfern turkish kebab house m32 ≤5 30
7
Delicious Kebabs Recipes kebabs on kepler ≤5 24
8
The Kebab House Newry haruns kebab house ≤5 30
9
Shish Kabab - The Kebab Game kabab-كباب ≤5 30
10
Kebab House kebab house 19 17

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
döner 55 28 249 90
lobsters 51 23 248 114
craab 50 41 249 187
chicken biryani 45 4 250+ 32
crab 43 46 250+ 59

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Doner Kebab: salad, tomatoes, dönerci 24 31
2
Kebab World - Chef Kitchen Restaurant Cooking Game kebabs 63 7
3
Doner Inc doner inc ≤5 30
4
City Döner & Pizza memo's doner en pizza ≤5 30
5
Döner-Radar Leipzig dorpse döner ≤5 30
6
Tadim Döner & Kebap Haus kreuztaler döner haus ≤5 30
7
KebApp - Erlebe den besten Döner kebapp ≤5 26
8
Papa Döner | Минск papadoner ≤5 15
9
Əjdaha Dönər doner center dongen ≤5 30
10
Bereket Döner CRM doner ≤5 30

These five keywords: “döner”, “lobsters”, “craab”, “chicken biryani”, “crab”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Doner Kebab: salad, tomatoes,”, “Kebab World - Chef Kitchen Restaurant Cooking Game”, “Doner Inc”, “City Döner & Pizza”, “Döner-Radar Leipzig”, “Tadim Döner & Kebap Haus”, “KebApp - Erlebe den besten Döner”, “Papa Döner | Минск”, “Əjdaha Dönər”, “Bereket Döner CRM”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “kebabs”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “kebabs