"fossils" App Store Keywords Research Case | ASOTools

"fossils" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fossils” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “calculator scientific”, “snacks video”, “siren head”, “straight talk”, “te amare”, “jack”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fossils” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fossils from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dinosaur fossils 28 7 250+ 84
fossils & dinosaurs ≤5 30 250+ 89
fossils games ≤5 14 249 151
handbook of fossils ≤5 8 250+ 104
dinosaur fossils game ≤5 3 250+ 90

The search volume of the core keyword fossils in Google App Store reached 55, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 58 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fossils - Handbook of Fossils anomite ≤5 32
2
TAP! DIG! MY MUSEUM! museum 45 60
3
Fossil Explorer fossil explorer ≤5 30
4
Fossil Museum múzeum snr ≤5 30
5
Digging Dino Discovery - Fossil Games dinosaur bone digging puzzles ≤5 30
6
Fossil Rush fossils & dinosaurs ≤5 30
7
Fossil Hybrid Smartwatches fossil watches 48 7
8
Crazy Dino Park dino 48 75
9
Dino Quest - Dinosaur Discovery and Dig Game dinosaur fossils 28 7
10
DeepFossil - Fossil ID ammonite fossil 24 45

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googl translates 100 26 250+ 145
google tanslate 100 23 250+ 154
google teanslate 100 22 250+ 144
goggle translates 100 22 250+ 130
teranslate google 100 30 250+ 139

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Translate gooletranslet 100 35
2
Google Lens googles 70 56
3
Microsoft Translator bing translator 38 16
4
Google Earth eather 100 97
5
Translate vertalen nu 43 17
6
Translate All Language - Voice Text Translator tranlatetor 100 30
7
Google Text-to-Speech text speech google 29 8
8
Gboard - the Google Keyboard keyboard 60 94
9
Translate voice - Translator translator voice 33 9
10
All Languages Translator - Free Voice Translation lenguajes 43 23

These five keywords: “googl translates”, “google tanslate”, “google teanslate”, “goggle translates”, “teranslate google”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Translate”, “Google Lens”, “Microsoft Translator”, “Google Earth”, “Translate”, “Translate All Language - Voice Text Translator”, “Google Text-to-Speech”, “Gboard - the Google Keyboard”, “Translate voice - Translator”, “All Languages Translator - Free Voice Translation”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fossils”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fossils