"interview" App Store Keywords Research Case | ASOTools
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"interview" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “interview” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “responsables”, “saudi airlines”, “brave browser”, “waffle house”, “smoothies recipes”, “proposals”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “interview” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword interview from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
interviewing 46 2 250+ 26
interviews 46 1 250+ 13
interview questions and answers 41 10 250+ 11
interview questions and answer 41 10 249 12
interview with the vampire 39 38 250+ 186

The search volume of the core keyword interview in Google App Store reached 37, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 16 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Job Interview English Practice - Convo Interview entrevistas en ingles 16 6
2
HR Interview Complete Guide 2020 hr interview question 24 4
3
Interview Questions and Answers interviewing 46 2
4
HR Interview Questions Answers the interview 25 1
5
Able Jobs: Job Interview Preparation App able 27 34
6
Job Interview Coach - let’s rock a job interview job interview 19 11
7
Interview Questions and Mock Interview MCQ & Quiz mock interview preparation app ≤5 1
8
Interview Preparation Guide interviews preparation ≤5 30
9
IT Interview Question and Answer it technical interview ≤5 30
10
Practice for job interview questions interview app with voice ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
voice recorder 53 59 249 110
testing 48 37 250+ 125
algorythm 48 6 248 49
recursive 46 34 250+ 156
selenium 46 28 250+ 150

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Samsung Voice Recorder recorder voice 48 13
2
Voice Recorder voice recording 48 14
3
Voice Recorder & Voice Memos - Voice Recording App with audio ≤5 17
4
voice recorder - pro recorder prorecorder ≤5 14
5
Recorder record 58 91
6
Super Recorder-Free Voice Recorder+Sound Recording 录音 14 12
7
Easy Voice Recorder grabacion de voz 38 16
8
Voice Recorder fairport convention 23 45
9
Smart Recorder – High-quality voice recorder recorders 30 19
10
Voice Recorder linfei recorder ≤5 30

These five keywords: “voice recorder”, “testing”, “algorythm”, “recursive”, “selenium”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Samsung Voice Recorder”, “Voice Recorder”, “Voice Recorder & Voice Memos - Voice Recording App”, “voice recorder - pro recorder”, “Recorder”, “Super Recorder-Free Voice Recorder+Sound Recording”, “Easy Voice Recorder”, “Voice Recorder”, “Smart Recorder – High-quality voice recorder”, “Voice Recorder”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “interview”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “interview