"lyrics" App Store Keywords Research Case | ASOTools
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"lyrics" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lyrics” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “football games ·”, “health”, “suho”, “delivery grocery”, “the cw”, “ferrero”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lyrics” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lyrics from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hanuman chalisa lyrics 53 2 250+ 21
songs lyrics 45 21 250+ 50
memories lyrics 45 12 249 70
lyrics to songs 45 6 250+ 66
lyrics of the song 45 5 250+ 66

The search volume of the core keyword lyrics in Google App Store reached 46, its difficulty level reached 51, and the number of apps related to it reached 250+, among them, there are 60 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Genius — Song Lyrics & More qenius 56 44
2
Musixmatch - Lyrics for your music letras 46 40
3
QuickLyric - Instant Lyrics song lyric finder 34 5
4
Lyric Notepad - Write Song Lyrics, Poetry, & Rap lyrics of the song 45 5
5
Lyrics Library lyrics library ≤5 5
6
SoundHound - Music Discovery & Lyrics humming 43 15
7
Learn Languages with Music lyrics training 37 16
8
Lyrik - Instant lyrics search find song by lyrics app ≤5 30
9
Lyric Pad for Songwriters - Write & Save Lyrics songwriters 29 12
10
ALSong - Music Player & Lyrics alsong ≤5 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
jumvo 66 59 249 238
taylor seift 66 21 249 98
taylorswift 66 19 248 94
shazam 64 45 250+ 205
cole 60 51 249 146

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
JAUMO Dating – Flirt With Local Singles juamos 70 30
2
Jumbo: Privacy + Security jymbo 66 55
3
Jumbo jumbo vlissingen 6 32
4
Jumbo Lyrics App jumbo songs ≤5 9
5
Hinge - Dating & Relationships hinge 60 21
6
Parler parler 52 35
7
Jumbo Foodcoach foodcoach ≤5 30
8
Kik macsenger 78 30
9
Barcode scanner voor Jumbo jumbo extras app ≤5 30
10
Grammarly Keyboard — Type with confidence grammarly 66 38

These five keywords: “jumvo”, “taylor seift”, “taylorswift”, “shazam”, “cole”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “JAUMO Dating – Flirt With Local Singles”, “Jumbo: Privacy + Security”, “Jumbo”, “Jumbo Lyrics App”, “Hinge - Dating & Relationships”, “Parler”, “Jumbo Foodcoach”, “Kik”, “Barcode scanner voor Jumbo”, “Grammarly Keyboard — Type with confidence”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lyrics”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lyrics