"i.a.s" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “i.a.s” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hd best wallpapers”, “abudhabi”, “nebraska”, “polygon”, “kiev”, “radisson”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “i.a.s” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword i.a.s from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
i.a.s question | 23 | 3 | 250+ | 45 |
i.a.s games | ≤5 | 17 | 250+ | 174 |
a.r.i.a.s adventures | ≤5 | 3 | 250+ | 87 |
i.a.s book in hindi | ≤5 | 2 | 250+ | 53 |
i.a.s app | ≤5 | 2 | 250+ | 31 |
The search volume of the core keyword i.a.s in Google App Store reached 45, its difficulty level reached 2, and the number of apps related to it reached 250+, among them, there are 18 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | VISION IAS | vision ias | 55 | 20 | |
2 |
|
IASbaba UPSC & IAS Preparation | upsc preparation | 12 | 3 |
3 |
|
ClearIAS Learning App | ias exam | 24 | 4 |
4 |
|
Aram IAS Academy | rama krishna ias academy | ≤5 | 19 |
5 |
|
ClearIAS Test Prep App - UPSC IAS/IPS Self-Study | cleat ias | 16 | 9 |
6 |
|
Afeias | afeias.com app | ≤5 | 26 |
7 |
|
IAS | i.a.s games | ≤5 | 17 |
8 |
|
UPSC IAS All in One for 2020-21 Prelims Mains | upsc | 58 | 59 |
9 |
|
INSIGHT IAS | synopsis ias | 21 | 4 |
10 |
|
Insights On India IAS Helper | insight ias | 39 | 30 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
khans academy | 66 | 29 | 249 | 181 |
khon academy | 66 | 27 | 249 | 171 |
kahn academy | 66 | 23 | 249 | 172 |
khan's academy | 66 | 23 | 242 | 164 |
khan ac | 66 | 22 | 249 | 161 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Khan Academy | khon academy | 66 | 27 |
2 |
|
Khan Academy Kids: Free educational games & books | khan academy kids | 41 | 11 |
3 |
|
Prodigy Academy : Khan PBS hilarious Kids Games | pbs.org/activate | 26 | 1 |
4 |
|
Math Academy: Zero in to Win! | math academy | 6 | 5 |
5 |
|
Kids Academy: Pre-K-3 learning & educational games | kids academy | 22 | 10 |
6 |
|
Adventure Academy | academys | 61 | 9 |
7 |
|
Easy Access for Khan | khan ac | 66 | 22 |
8 |
|
Kids Academy: Kids Preschool Learning – All In One | preschool kindergarten kids academy | 6 | 3 |
9 |
|
Math & Science Tutor - Algebra, Calculus, Physics | math tutoring | 28 | 5 |
10 |
|
LinkedIn Learning: Online Courses to Learn Skills | learned | 53 | 38 |
These five keywords: “khans academy”, “khon academy”, “kahn academy”, “khan's academy”, “khan ac”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Khan Academy”, “Khan Academy Kids: Free educational games & books”, “Prodigy Academy : Khan PBS hilarious Kids Games”, “Math Academy: Zero in to Win!”, “Kids Academy: Pre-K-3 learning & educational games”, “Adventure Academy”, “Easy Access for Khan”, “Kids Academy: Kids Preschool Learning – All In One”, “Math & Science Tutor - Algebra, Calculus, Physics”, “LinkedIn Learning: Online Courses to Learn Skills”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “i.a.s”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: