"hypnosis" App Store Keywords Research Case | ASOTools
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"hypnosis" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hypnosis” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “minecraft skin creator”, “1 word 4 pictures”, “canberra”, “clearblue”, “sparse”, “pencil”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hypnosis” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hypnosis from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sleep hypnosis 25 12 250+ 82
hypnosis for losing weight 25 7 250+ 79
hypnosis to sleep 24 7 250+ 85
sleeep hypnosis 24 6 250+ 82
weight loss hypnosis 23 8 250+ 91

The search volume of the core keyword hypnosis in Google App Store reached 42, its difficulty level reached 54, and the number of apps related to it reached 250+, among them, there are 18 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free Hypnosis clough 12 37
2
Relax & Sleep Well: Hypnosis and Meditation hypnotherapy 27 7
3
Weight Loss Hypnosis - Motivation to Lose Weight hypnosis for losing weight 25 7
4
Law of Attraction Hypnosis - Secret Vision Board law of attraction hypnosis by mindifi ≤5 2
5
Harmony - Hypnosis Meditation hypn ≤5 30
6
Anxiety Relief Hypnosis - Stress, Panic Attacks anxiety relief 27 12
7
Sleep Well Hypnosis - For Insomnia & Deep Sleep insomniacs 33 39
8
Optical illusion Hypnosis óptica 48 15
9
Break Bad Habits Hypnosis - Increase Willpower stop drug addiction hypnosis ≤5 30
10
Quit Smoking Hypnosis - Stop Smoking Hypnotherapy hypnotherapist 33 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
akitantor 58 61 250+ 245
anxieties 58 30 248 156
melatonin 56 41 250+ 197
attract 56 34 250+ 78
insomn 56 31 250+ 83

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Akinator arginator 58 61
2
Akinator VIP akinator vip ≤5 29
3
Optical illusion Hypnosis óptica 48 15
4
Guess the Logo: Multiple Choice Quiz vuess 61 26
5
Squishy Magic: 3D Art Coloring & DIY Toys Maker sqush 53 53
6
Wishbone - Compare Anything wishbone 42 45
7
Tiles Hop: EDM Rush! abrahamlincon 56 19
8
Truth or Dare 青少年游戏 ≤5 32
9
Logo Game: Guess Brand Quiz logo games 50 11
10
Would You Rather? idk 36 44

These five keywords: “akitantor”, “anxieties”, “melatonin”, “attract”, “insomn”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Akinator”, “Akinator VIP”, “Optical illusion Hypnosis”, “Guess the Logo: Multiple Choice Quiz”, “Squishy Magic: 3D Art Coloring & DIY Toys Maker”, “Wishbone - Compare Anything”, “Tiles Hop: EDM Rush!”, “Truth or Dare”, “Logo Game: Guess Brand Quiz”, “Would You Rather?”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hypnosis”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hypnosis