"hybrid" App Store Keywords Research Case | ASOTools
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"hybrid" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hybrid” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “play game”, “quintero”, “im academy”, “finally”, “soundtrack”, “tamagotchi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hybrid” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hybrid from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hybrids 45 14 250+ 85
hybrid animals 29 21 250+ 172
hybrids animals 29 18 250+ 165
animal hybrid 29 17 250+ 160
hyundai ioniq hybrid 23 10 250+ 114

The search volume of the core keyword hybrid in Google App Store reached 36, its difficulty level reached 42, and the number of apps related to it reached 250+, among them, there are 74 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hybrid Animals hybrids 45 14
2
3Plus Hybrid 3plus hybrid 7 24
3
Hybrid Apex Dinosaur: World Rampage hybrids dinosaurs 11 6
4
Hybrid Assistant voitures hybrides 9 9
5
Hybrid Animals : Spore Evolution Games spore productions ≤5 26
6
Jurassic Hybrid Raptor Photo Editor jurassic world hybrid games ≤5 4
7
Hybrid Raptor Photo Maker: Jurassic Dinosaurs jurassic world hybrid maker ≤5 30
8
Morph Hybrid Animals switch zoo ≤5 9
9
Hybrid Reporter hsb reporter app ≤5 30
10
Hybrid Raptor: City Terror ultimasaurus 16 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roblodd 88 30 250+ 243
roblodlx 88 30 250+ 241
tahoot 82 46 250+ 220
kohoot 82 44 250+ 216
khaoot 82 43 250+ 212

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Homescapes home's 65 36
2
Toca Life World: Build stories & create your world toca boca 56 16
3
Toca Kitchen 2 foods 77 38
4
Magic Tiles 3 piaon 58 20
5
Snapchat snapchat 83 46
6
Dropbox: Cloud Storage to Backup, Sync, File Share drobook 72 54
7
Gacha Life gacha life 63 30
8
Discord - Talk, Video Chat & Hang Out with Friends niscord 83 56
9
Among Us among us 87 75
10
LokiCraft loki 40 31

These five keywords: “roblodd”, “roblodlx”, “tahoot”, “kohoot”, “khaoot”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Homescapes”, “Toca Life World: Build stories & create your world”, “Toca Kitchen 2”, “Magic Tiles 3”, “Snapchat”, “Dropbox: Cloud Storage to Backup, Sync, File Share”, “Gacha Life”, “Discord - Talk, Video Chat & Hang Out with Friends”, “Among Us”, “LokiCraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hybrid”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hybrid