"home workout for chest" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “home workout for chest” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “units of measurement”, “marvel wallpapers”, “schema”, “mailer”, “simulation games”, “microsoft one drive”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “home workout for chest” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword home workout for chest from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
chest gain workout at home for girls | ≤5 | 7 | 250+ | 140 |
home workout for chest and abs | ≤5 | 6 | 250+ | 126 |
chest workout app for women at home | ≤5 | 6 | 250+ | 125 |
abs and chest workout for women at home | ≤5 | 6 | 250+ | 122 |
chest workout apps for men at home | ≤5 | 6 | 250+ | 117 |
The search volume of the core keyword home workout for chest in Google App Store reached 33, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 85 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Home Workout - No Equipment | fitness | 56 | 78 | |
2 |
|
30 day challenge - CHEST workout plan | chest workouts | 45 | 10 |
3 |
|
Chest Workouts for Men - Big Chest In 30 Days | chest workouts at home | 33 | 8 |
4 |
|
Chest Workout - Push ups 30 day Home workout | push up chest workout at home | ≤5 | 4 |
5 |
|
Chest Workout For Men(30 days Workout Plan) | chest workouts for men at home | ≤5 | 6 |
6 |
|
Home Workout for Men - Bodybuilding | body building app | 13 | 8 |
7 |
|
Upper Body Training - Chest, Arms & Back Workout | upper body workouts | 34 | 10 |
8 |
|
Arm Workout & Chest Workout : 30 Day Challenge | biceps and chest workout | 11 | 5 |
9 |
|
Home Workouts for Chest | chest workout for beginners at home | ≤5 | 30 |
10 |
|
Dumbbell Workout at Home - 30 Day Bodybuilding | dumbbell | 37 | 21 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
7 | 61 | 78 | 250+ | 96 |
boobs | 58 | 14 | 250+ | 90 |
fitness | 56 | 78 | 250+ | 148 |
ftiness | 56 | 28 | 250+ | 184 |
firness | 56 | 24 | 250+ | 177 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
7-Eleven, Inc. | 7. eleven | 63 | 40 |
2 |
|
Seven - 7 Minute Workout | seven | 46 | 62 |
3 |
|
Moy 7 the Virtual Pet Game | may | 45 | 58 |
4 |
|
Top 7 - family word game | 7 pop | ≤5 | 16 |
5 |
|
7 Minute Workout | minute | 46 | 64 |
6 |
|
7NOW: Food & Alcohol Delivery | convenience store | 58 | 22 |
7 |
|
ABC 7 New York | channel 7 news | 40 | 9 |
8 |
|
SIERRA 7 - Tactical Shooter | taction | 38 | 49 |
9 |
|
ABC 7 Chicago | chicago news | 39 | 7 |
10 |
|
WSVN - 7 News Miami | 7 channel news | 43 | 7 |
These five keywords: “7”, “boobs”, “fitness”, “ftiness”, “firness”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “7-Eleven, Inc.”, “Seven - 7 Minute Workout”, “Moy 7 the Virtual Pet Game”, “Top 7 - family word game”, “7 Minute Workout”, “7NOW: Food & Alcohol Delivery”, “ABC 7 New York”, “SIERRA 7 - Tactical Shooter”, “ABC 7 Chicago”, “WSVN - 7 News Miami”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “home workout for chest”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: