"hidden" App Store Keywords Research Case | ASOTools
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"hidden" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hidden” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “texting story”, “la liga españa”, “fry pan”, “claves”, “msn”, “oyuncak bebek”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hidden” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hidden from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hidden object games 40 21 250+ 163
hidden objects games 40 12 250+ 143
crouching tiger hidden dragon 38 24 250+ 159
hidden camera 38 23 250+ 73
lego hidden side 36 29 250+ 191

The search volume of the core keyword hidden in Google App Store reached 39, its difficulty level reached 68, and the number of apps related to it reached 250+, among them, there are 158 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hidden Android Settings imsservice 16 35
2
Hidden Through Time hidden folks 20 12
3
Hidden Settings - Access Hidden Features hidden setting ≤5 9
4
House of Secrets Hidden Object hidden object game 22 23
5
File Explorer : Show Hidden File afficher 29 30
6
Hidden Apps Finder- Spy Apps Detector hidden apps 33 17
7
Hidden Objects: Brain Teaser hidden objects games 40 12
8
Hidden City: Hidden Object Adventure g5 32 46
9
June's Journey - Hidden Objects 50 sombras de greys 48 56
10
Hidden Hotel: Miami Mystery in hotel 26 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hotle 57 22 250+ 123
faitytale 56 50 249 219
fairtale 56 8 250+ 89
out 55 71 250+ 59
chrism 55 9 250+ 99

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hotel Hideaway - Virtual Reality Life Simulator hh 50 47
2
Hotel Empire Tycoon - Idle Game Manager Simulator holtel 60 28
3
Vacation Hotel Stories hotol 24 37
4
Grand Hotel Mania budapest grand hotel 39 48
5
Hidden Hotel: Miami Mystery in hotel 26 30
6
Family Hotel: Renovation & design match-3 game хотели 36 43
7
Hotel Story: Resort Simulation khách sạn 45 19
8
Doorman Story: Hotel team tycoon dorman 33 41
9
Hotels.com: Book Hotels, Vacation Rentals and More hotel 72 84
10
Hotel Blast watermark hotel ≤5 34

These five keywords: “hotle”, “faitytale”, “fairtale”, “out”, “chrism”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hotel Hideaway - Virtual Reality Life Simulator”, “Hotel Empire Tycoon - Idle Game Manager Simulator”, “Vacation Hotel Stories”, “Grand Hotel Mania”, “Hidden Hotel: Miami Mystery”, “Family Hotel: Renovation & design match-3 game”, “Hotel Story: Resort Simulation”, “Doorman Story: Hotel team tycoon”, “Hotels.com: Book Hotels, Vacation Rentals and More”, “Hotel Blast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hidden”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hidden