"heal" App Store Keywords Research Case | ASOTools
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"heal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “heal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “old navy”, “ti”, “flying”, “golf”, “correo yahoo”, “closest”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “heal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword heal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
micheal jordan 63 28 249 139
unitedhealth 53 25 249 183
united healthcare 53 19 248 149
united health care 53 16 248 137
health 51 71 250+ 78

The search volume of the core keyword heal in Google App Store reached 50, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 29 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Heal: Telehealth & House Calls heals 32 17
2
The Healing App: Heal Me! healed 50 3
3
Heal Worldwide heal app ≤5 7
4
Transcender Healing - Heal yourself shadow work 33 30
5
HeaL heal app ≤5 7
6
Heal My Life - Meditation | Affirmations | Breath meditations to heal your life ≤5 4
7
Samsung Health health 51 71
8
Healing Is Right healing is right ≤5 3
9
HEAL by SlashDr connect and heal app ≤5 30
10
Heal Me Please! heal me 8 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
aaptoid 72 59 249 232
huwai 72 17 249 89
huawie 72 11 250+ 59
huwawei 72 30 249 62
k 68 77 250+ 63

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Downloader by AFTVnews apptoid 72 35
2
Flashlight mobilelife 61 57
3
Sideload Launcher - Android TV side 43 53
4
Flashlight Ultimate sharapova 38 45
5
Samsung Health health 51 71
6
Telegram telegram 75 51
7
Prime Video - Android TV believed 51 48
8
Notifications for Android TV notifications 36 46
9
Chromecast built-in built-in 23 37
10
Fidget Spinner - iSpinner gnocchi 53 30

These five keywords: “aaptoid”, “huwai”, “huawie”, “huwawei”, “k”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Downloader by AFTVnews”, “Flashlight”, “Sideload Launcher - Android TV”, “Flashlight Ultimate”, “Samsung Health”, “Telegram”, “Prime Video - Android TV”, “Notifications for Android TV”, “Chromecast built-in”, “Fidget Spinner - iSpinner”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “heal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “heal