"hay" App Store Keywords Research Case | ASOTools
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"hay" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hay” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “field”, “bücher”, “roundup”, “free likes for instagram”, “animation maker”, “ttt”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hay” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hay from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hayoo mail 93 24 250+ 121
ehaydapp 68 30 250+ 232
salma hayek 63 20 250+ 105
akshay kumar 60 30 249 116
shayri 60 29 250+ 26

The search volume of the core keyword hay in Google App Store reached 43, its difficulty level reached 60, and the number of apps related to it reached 248, among them, there are 103 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hay Day farm 52 88
2
Paradise Hay Farm Island - Offline Game pham hay 46 44
3
Hay Map - Buy & Sell Hay haymap llc ≤5 30
4
Hay House Unlimited Audio hay house 27 30
5
Hay Farm Day hay fay pop 18 30
6
LOUISE HAY AFFIRMATIONS louise 33 47
7
Farm Island: Hay Bay City Paradise paradise bay 21 32
8
Hay Truck 3D: City dorsa 9 35
9
Farm Town: Cartoon Story township 11 mb ≤5 27
10
Tin ngày mới báo mới 24h lite ≤5 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yutupgo 100 47 249 199
yiutuber 100 43 250+ 193
yputube 100 41 250+ 203
yutuob 100 40 249 186
yotob 100 38 248 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube Music - Stream Songs & Music Videos u tiube 100 30
3
YouTube Kids youtoubu 100 30
4
Video Player & Downloader for Android yootubego 78 30
5
BaroTube, Floating Video Player baro 23 33
6
Video Tube & Play Tube hotel video tube ≤5 30
7
KidsTube kidstube 26 14
8
Video Player этуп гоу ≤5 12
9
Go Lite youtube go lite 2020 ≤5 18
10
YouTube for Android TV youtube goooo 58 27

These five keywords: “yutupgo”, “yiutuber”, “yputube”, “yutuob”, “yotob”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Kids”, “Video Player & Downloader for Android”, “BaroTube, Floating Video Player”, “Video Tube & Play Tube”, “KidsTube”, “Video Player”, “Go Lite”, “YouTube for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hay”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hay