"hanuman" App Store Keywords Research Case | ASOTools
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"hanuman" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hanuman” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dream league 2019”, “dragon quest”, “wallapop”, “ean”, “krishna wallpaper”, “note 10 plus”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hanuman” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hanuman from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hanuman chalisa lyrics 53 2 250+ 21
hanuman chalisa 44 61 250+ 19
hanuman_chalisa 44 1 250+ 16
hanuman chalisaa 40 1 250+ 21
hanuman ji 39 6 250+ 28

The search volume of the core keyword hanuman in Google App Store reached 48, its difficulty level reached 64, and the number of apps related to it reached 250+, among them, there are 26 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hanuman Chalisa hanuman chalisaa 40 1
2
Hanuman Vs Mahiravana Game anjani game ≤5 20
3
Hanuman Chalisa hànuman chalisa 63 2
4
Hanuman Chalisa : हनुमान चालीसा iprayers : hanuman ≤5 30
5
Hanuman Adventures Evolution hanuman pandji ≤5 29
6
Hanuman Chalisa Audio - Free!! hanuman chalisa audio 12 8
7
Hanuman Adventure 2020 hanuman ji 39 6
8
Hanuman Chalisa, Bajrang Baan,Hanuman Ashtak,Audio hanuman chalisa bajrang baan audio ≤5 30
9
Hanuman Return Games bajrangbali wali game bajrangbali wala game ≤5 15
10
Hanuman Chalisa:हनुमान चालीसा and आरती with Audio hanuman chalisa aarti 18 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hànuman chalisa 63 2 250+ 25
hanoman calesa 63 30 250+ 21
hanuman chalisa lyrics 53 2 250+ 21
हनुमान चालीसा 50 10 250+ 22
hanuman chalisa 44 61 250+ 19

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hanuman Chalisa & Wallpaper hanuman chalisa hd wallpaper ≤5 30
2
Hanuman Chalisa jai hanuman gyan gun sagar ≤5 30
3
Hanuman Chalisa maruti stotra marathi audio offline ≤5 24
4
Hanuman Chalisa Audio sixteenth 11 29
5
Hanuman Chalisa tejaswini ≤5 30
6
हनुमान आरती चालीसा व्रत कथा पूजा व उपासना संग्रह balaji maharaj ki aarti ≤5 1
7
Hanuman Chalisa Audio & Lyrics hanuman chalisa app in kannada audio and lyrics ≤5 1
8
चालीसा संग्रह chalisa sangrah free books ≤5 10
9
Hanuman Chalisa Parayana hanuman chalisa for parayana ≤5 30
10
Hanuman Chalisa FREE hanuman chalisa free ≤5 1

These five keywords: “hànuman chalisa”, “hanoman calesa”, “hanuman chalisa lyrics”, “हनुमान चालीसा”, “hanuman chalisa”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hanuman Chalisa & Wallpaper”, “Hanuman Chalisa”, “Hanuman Chalisa”, “Hanuman Chalisa Audio”, “Hanuman Chalisa”, “हनुमान आरती चालीसा व्रत कथा पूजा व उपासना संग्रह”, “Hanuman Chalisa Audio & Lyrics”, “चालीसा संग्रह”, “Hanuman Chalisa Parayana”, “Hanuman Chalisa FREE”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hanuman”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hanuman