"gummy bear" App Store Keywords Research Case | ASOTools
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"gummy bear" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “gummy bear” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mobile youtube”, “crankshaft”, “accumulate”, “школьный портал”, “english to portuguese”, “音乐”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “gummy bear” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword gummy bear from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
gummy bears 48 14 250+ 108
gummy bears song 34 30 250+ 178
gummy bear song 34 29 250+ 171
gummy bears gummy bears 11 19 250+ 161
gummy bear gummy bear 11 5 250+ 86

The search volume of the core keyword gummy bear in Google App Store reached 43, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 83 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Talking Gummy Free Bear Games for kids gummibear 48 30
2
Gummy Bear Running - Endless Runner 2020 annie james ≤5 30
3
Gummy bear calling game eu sou o gummy bear meu nome é gummy bear sou colorido divertido sou o gummy bear ≤5 21
4
Gummy Gummy Bear Videos gummy bears song 34 30
5
Video Gummy Bear Best Series gummy bear studios ≤5 24
6
Gummy Bear Magic Beat Hop Tiles yo soy tu gominola yo soy tu gominola osito gomi gomi gomi gominola óleo ≤5 22
7
Gummy Bear Bubble Shoot! Pop Bubbles Free Games gummy ball ≤5 30
8
Fake call and chat simulation for Gummy bear sugar bear hair 33 41
9
Bear - Gummy Bear Best Series Videos canciones de osito gominola ≤5 21
10
Gummy Bear Dream Tiles scary gummy games ≤5 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
best buu 82 53 249 227
om 68 72 250+ 29
beears 63 34 250+ 160
ryan reynolds 61 29 250+ 132
candy crush 61 27 250+ 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Best Buy bestbuy 82 34
2
eBay Shopping - Buy, sell, and save this holiday ensy 90 44
3
Best Buy Assured Living best buy assured living ≤5 30
4
Best Fiends - Free Puzzle Game best friends 51 48
5
DRAGON BALL Z DOKKAN BATTLE drogin ball z 56 30
6
Coupons for Best Buy best buy coupons 33 14
7
BEST BUY+ bast buy ≤5 17
8
Gearbest Online Shopping gerbest 51 45
9
Top Speed: Drag & Fast Racing untouchables 36 52
10
Price Tracker for BestBuy price watch for best buy ≤5 30

These five keywords: “best buu”, “om”, “beears”, “ryan reynolds”, “candy crush”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Best Buy”, “eBay Shopping - Buy, sell, and save this holiday”, “Best Buy Assured Living”, “Best Fiends - Free Puzzle Game”, “DRAGON BALL Z DOKKAN BATTLE”, “Coupons for Best Buy”, “BEST BUY+”, “Gearbest Online Shopping”, “Top Speed: Drag & Fast Racing”, “Price Tracker for BestBuy”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “gummy bear”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “gummy bear