"gratuito antivirus" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “gratuito antivirus” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “jelaskan”, “airprint”, “amazing”, “zellow”, “herzen”, “northwood”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “gratuito antivirus” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword gratuito antivirus from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
avast free antivirus para android gratuito | ≤5 | 17 | 250+ | 171 |
antivirus avast gratuito para android | ≤5 | 14 | 248 | 150 |
antivirus avast gratuito 2019 | ≤5 | 13 | 248 | 147 |
norton mobile security and antivirus gratuito | ≤5 | 13 | 248 | 143 |
antivirus avast gratuito 2020 | ≤5 | 12 | 249 | 139 |
The search volume of the core keyword gratuito antivirus in Google App Store reached 41, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 128 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Free Antivirus - Clean & Boost | sophos mobile security for android free | ≤5 | 30 | |
2 |
|
MSecurity - Mobile Antivirus & Security Pro | m kavach app download | ≤5 | 13 |
3 |
|
Super Speed Cleaner & Antivirus (Speed Booster????) | super speed cleaner | ≤5 | 9 |
4 |
|
Prank Antivirus Cleaner | limpia virus poco espacio | ≤5 | 10 |
5 |
|
Quick Virus Remover | odstranit viry | ≤5 | 17 |
6 |
|
UareSAFE | Endpoint Mobile Security + VPN | endpoint security vpn | ≤5 | 30 |
7 |
|
Best Antivirus For Android Free Download Guide | best free antivirus for android phone | ≤5 | 12 |
8 |
|
Cloud Based Web Filtering by Comodo SIG | comodo secure internet gateway | ≤5 | 30 |
9 |
|
Best Free Antivirus Download Protection Guide | free antivirus for iphone six | ≤5 | 30 |
10 |
|
Virus Cleaner - Antivirus, Cleaner & Booster 2020 | super fast antivirus cleaner 2020 | ≤5 | 13 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
ewvpn | 80 | 68 | 249 | 248 |
ccleaner | 61 | 29 | 250+ | 166 |
cc cleaner | 61 | 27 | 250+ | 161 |
irus | 58 | 73 | 250+ | 229 |
vivirus | 58 | 63 | 249 | 247 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
NordVPN: Best VPN Fast, Secure & Unlimited | no | 63 | 85 |
2 |
|
ExpressVPN - #1 Trusted VPN - Secure Private Fast | expressvpn | 55 | 29 |
3 |
|
SoundCloud - Play Music, Audio & New Songs | spundcloud | 75 | 50 |
4 |
|
Google Drive | drive google | 85 | 41 |
5 |
|
Norton Secure VPN – Security & Privacy WiFi Proxy | norton vpn | 26 | 22 |
6 |
|
Spotify: Listen to new music, podcasts, and songs | espoty fay | 82 | 60 |
7 |
|
Fast VPN & Proxy – Kaspersky Secure Connection | kaspersky vpn | 16 | 40 |
8 |
|
FaceApp — Face Editor & Beauty Makeover | adaee | 63 | 64 |
9 |
|
Adobe Lightroom - Photo Editor & Pro Camera | lightroom | 59 | 45 |
10 |
|
Hungry Shark Evolution | shark | 57 | 71 |
These five keywords: “ewvpn”, “ccleaner”, “cc cleaner”, “irus”, “vivirus”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NordVPN: Best VPN Fast, Secure & Unlimited”, “ExpressVPN - #1 Trusted VPN - Secure Private Fast”, “SoundCloud - Play Music, Audio & New Songs”, “Google Drive”, “Norton Secure VPN – Security & Privacy WiFi Proxy”, “Spotify: Listen to new music, podcasts, and songs”, “Fast VPN & Proxy – Kaspersky Secure Connection”, “FaceApp — Face Editor & Beauty Makeover”, “Adobe Lightroom - Photo Editor & Pro Camera”, “Hungry Shark Evolution”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “gratuito antivirus”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: