"grass roots" App Store Keywords Research Case | ASOTools
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"grass roots" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “grass roots” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “e u”, “permiso”, “tubi”, “؛pubg mobile”, “طرب”, “free vpn”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “grass roots” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword grass roots from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
grass roots mystery shopping ≤5 30 250+ 201
grass roots yoga au ≤5 30 250+ 70
grass roots football ≤5 30 249 124
pot farm grass roots ≤5 17 249 176
grass roots mdickie ≤5 28 250+ 250

The search volume of the core keyword grass roots in Google App Store reached 34, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 117 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bud Farm: Grass Roots pot 51 65
2
Bud Farm: 420 high day 420 ≤5 30
3
Bud Farm: Idle Tycoon - Build Your Weed Farm bud 45 41
4
Grassroots California grassroots 22 27
5
Cheech and Chong Bud Farm cheech and chongs 39 40
6
Grass Roots Yoga AU grass roots yoga au ≤5 30
7
Grassroots Stats grass roots football ≤5 30
8
Hempire - Plant Growing Game hampier 58 30
9
Wiz Khalifa's Weed Farm khalifa 41 45
10
Grassroots Footbol grass roots football ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
faceboke 100 64 250+ 236
face-book 100 62 250+ 225
whatsapp website 100 17 250+ 122
y tuber 100 30 250+ 173
facebook 97 89 250+ 116

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook faceb 100 79
2
Facebook Lite fcboook lit 73 60
3
Facebook Local local 43 66
4
Messenger Lite: Free Calls & Messages messenger lite 49 21
5
Facebook Business Suite facebook for businesses 56 30
6
Workplace from Facebook work place 51 35
7
Messenger – Text and Video Chat for Free messenger 83 86
8
Facebook Analytics facebook analytics 25 20
9
Messenger Kids – The Messaging App for Kids messenger kids 50 22
10
Facebook Gaming gaking 55 49

These five keywords: “faceboke”, “face-book”, “whatsapp website”, “y tuber”, “facebook”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Facebook Local”, “Messenger Lite: Free Calls & Messages”, “Facebook Business Suite”, “Workplace from Facebook”, “Messenger – Text and Video Chat for Free”, “Facebook Analytics”, “Messenger Kids – The Messaging App for Kids”, “Facebook Gaming”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “grass roots”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “grass roots