"gorilla" App Store Keywords Research Case | ASOTools
×

"gorilla" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “gorilla” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “profile picture for whatsapp”, “roof”, “quiz up”, “whey protein”, “happy chick”, “el financiero”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “gorilla” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword gorilla from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
gorillaz 40 37 250+ 170
gorillas 36 3 250+ 39
gorillas games 34 20 250+ 141
gorilla games 34 10 250+ 91
gorilla game 26 10 250+ 101

The search volume of the core keyword gorilla in Google App Store reached 44, its difficulty level reached 50, and the number of apps related to it reached 250+, among them, there are 35 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gorilla Robot Car Games- Transform War Robot Games gorillas games 34 20
2
Ultimate Gorilla Clan Simulator go rilla 53 15
3
Monster Gorilla Rampage City Attack 2020 attack angry monster ≤5 6
4
Wild Gorilla Ring Fighting:Wild Animal Fight gorilla games for kids free ≤5 12
5
Ultimate Gorilla Simulator ultimate gorilla escape ≤5 30
6
Flying Gorilla gorrila 53 17
7
Gorilla Animal Rampage 2020: City Smash gorilla game 26 10
8
Talking Gorilla pet gorilla llc ≤5 30
9
Gorilla Ropehero Gangster Crime City Flying Hero spring gorila ≤5 21
10
Gorilla Mannequin goalzilla ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
j u e g o s 70 61 250+ 240
juegas 70 30 249 238
tuger 65 36 249 170
booomber 61 59 250+ 238
hulks 60 13 250+ 122

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Operate Now: Animal Hospital operando 60 34
2
Sonic Dash - Endless Running & Racing Game somic 68 18
3
Hungry Shark World tidurones 48 18
4
Banana Kong juegas 70 30
5
Super Mario Run mario 61 30
6
Google Play Games p l a y s t o r e 80 54
7
Hungry Shark Evolution shark 57 71
8
Hot Wheels: Race Off hotwells 55 34
9
Cooking Madness - A Chef's Restaurant Games restaurante 65 51
10
Baseball Star base ball 53 7

These five keywords: “j u e g o s”, “juegas”, “tuger”, “booomber”, “hulks”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Operate Now: Animal Hospital”, “Sonic Dash - Endless Running & Racing Game”, “Hungry Shark World”, “Banana Kong”, “Super Mario Run”, “Google Play Games”, “Hungry Shark Evolution”, “Hot Wheels: Race Off”, “Cooking Madness - A Chef's Restaurant Games”, “Baseball Star”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “gorilla”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “gorilla