"global" App Store Keywords Research Case | ASOTools
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"global" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “global” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “whiskers”, “sight word”, “vocale”, “cooked”, “posiciones”, “smoothies recipes”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “global” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword global from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
globalisation 50 45 249 230
globalization 50 28 249 153
global cash card 48 23 247 148
globally 48 30 250+ 17
b4u global 45 45 249 213

The search volume of the core keyword global in Google App Store reached 48, its difficulty level reached 66, and the number of apps related to it reached 250+, among them, there are 50 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
GlobalProtect global protect 35 28
2
Warface: Global Operations - First person shooter wareface 46 49
3
GLOBAL GARNER - The Universal App garner 23 39
4
Global App grobal publisher 24 30
5
Global Client sloan global holdings, llc ≤5 30
6
Global Player global radio 12 10
7
Samsung Global Goals verdensmål 19 36
8
Global Citizen global citizen 23 23
9
BothLive-Global Live&Video Chat Platform bothlive 27 33
10
BeeLive - Global Live Stream&Live Video Chat bileve 33 41

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
feer firee 77 30 250+ 208
pib g mobile 73 35 249 171
indexes 73 5 250+ 58
canadian tire canada 70 46 249 216
t.i.m.e 70 14 250+ 116

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Guide For Free︻╦╤─Fire Unofficial Tips ff bisa mencoba ≤5 18
2
Unknown Free Fire Battleground Epic Survival 2020 pubg like games 21 23
3
Call Global - Free International Phone Calling App poptox 23 16
4
Free Music Player(Download Now)+Podcast Downloader chad kroeger 38 45
5
Viva Slots Vegas™ Free Slot Jackpot Casino Games tragamonedas gratis 31 34
6
Call Free - Call to phone Numbers worldwide free callings 38 18
7
TextFun : Free Texting & Calling безопасные звонки и сообщения ≤5 15
8
FreeTone Free Calls & Texting tone 39 65
9
Free Call : Call Free & Free Text llamar 36 19
10
djay - DJ App & Mixer dj song 58 14

These five keywords: “feer firee”, “pib g mobile”, “indexes”, “canadian tire canada”, “t.i.m.e”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Guide For Free︻╦╤─Fire Unofficial Tips”, “Unknown Free Fire Battleground Epic Survival 2020”, “Call Global - Free International Phone Calling App”, “Free Music Player(Download Now)+Podcast Downloader”, “Viva Slots Vegas™ Free Slot Jackpot Casino Games”, “Call Free - Call to phone Numbers worldwide”, “TextFun : Free Texting & Calling”, “FreeTone Free Calls & Texting”, “Free Call : Call Free & Free Text”, “djay - DJ App & Mixer”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “global”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “global