"gladiators" App Store Keywords Research Case | ASOTools
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"gladiators" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “gladiators” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “express news”, “mychart”, “background editor for photos”, “sims cheats 4”, “gummy bear song”, “frisbee”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “gladiators” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword gladiators from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
gladiators of rome 21 28 249 169
mutants: genetic gladiators 17 34 250+ 213
genetic mutants gladiators 16 38 250+ 233
gladiators games 12 20 250+ 176
tiny gladiators 6 24 250+ 210

The search volume of the core keyword gladiators in Google App Store reached 34, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 158 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gladiator Glory satacus 51 48
2
Gladiator Glory: Duel PVP Arena Fighting Warriors gladiators games 12 20
3
I, Gladiator gladiator games 19 21
4
Gladihoppers - Gladiator Battle Simulator! coloss 36 54
5
Gladiator: Hero of the Arena gladiator 46 45
6
Gladiators: Immortal Glory immortales 18 38
7
Tiny Gladiators - Fighting Tournament el bruto 21 36
8
Gladiator Heroes - Strategy and Fighting Game leonidas 41 41
9
Gladiator Heroes Arena-Sword Fighting Tournament 300 rise of an empire 38 38
10
Gladiators 3D gladiators - 3d ≤5 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
firee fire 77 16 249 136
what 68 75 250+ 85
raiding 66 47 250+ 220
r.a.i.d 66 30 250+ 141
elisabeth shue 63 62 250+ 248

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Garena Free Fire-New Beginning free faer 77 50
2
Survival Free Fire Battlegrounds: FPS Shooting 3D shooter game 3d like free fire ≤5 6
3
Fire and Glory kingdom under fire 11 24
4
Free Fire Survival Battleground : Battle Royale free fire gold royale game ≤5 8
5
Free Firing Game: Fire Free Game 2020: Free Fight fight fire 18 7
6
US Police Free Fire - Free Action Game action adventure fire game ≤5 9
7
Survival Squad Free Fire Unknown Firing Battle survival squad ≤5 30
8
Shooting squad: Free fire battleground ferr fire 14 13
9
Unknown Squad Survival: Free Fire Battleground squid free fire battleground ≤5 4
10
Squad Survival Epic Battle Free Fire Battleground free fire - battlegrounds 2020 atualizado ≤5 4

These five keywords: “firee fire”, “what”, “raiding”, “r.a.i.d”, “elisabeth shue”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Garena Free Fire-New Beginning”, “Survival Free Fire Battlegrounds: FPS Shooting 3D”, “Fire and Glory”, “Free Fire Survival Battleground : Battle Royale”, “Free Firing Game: Fire Free Game 2020: Free Fight”, “US Police Free Fire - Free Action Game”, “Survival Squad Free Fire Unknown Firing Battle”, “Shooting squad: Free fire battleground”, “Unknown Squad Survival: Free Fire Battleground”, “Squad Survival Epic Battle Free Fire Battleground”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “gladiators”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “gladiators