"games play" App Store Keywords Research Case | ASOTools
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"games play" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “games play” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “grilled”, “goolge”, “halfords”, “message facebook”, “hang out”, “blender”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “games play” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword games play from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
play store games 43 53 249 245
play games online 43 40 250+ 234
play games 42 50 250+ 237
play with games 42 47 250+ 241
games to play 41 51 250+ 242

The search volume of the core keyword games play in Google App Store reached 53, its difficulty level reached 52, and the number of apps related to it reached 250+, among them, there are 239 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
FREE ONLINE GAMES free online games 42 41
2
Snake Game smake games 60 12
3
My Talking Angela angele 61 58
4
Subway Surfers games 77 93
5
Piano Music Go 2020: EDM Piano Games piano music 33 23
6
Township township 47 52
7
Ball Sort Puzzle - Color Sorting Games tubes 40 26
8
WWE SuperCard – Multiplayer Card Battle Game wwe games 37 25
9
Game Booster | Play Games Faster & Smoother game booster 35 45
10
Gamezop Pro: Best Free Games, Play Games and Win gamezop app download 7 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fece book 100 63 250+ 226
fcboook 100 50 249 208
।। facebook 100 16 250+ 99
၊facebook 100 16 250+ 98
f a c e b o o k 100 30 250+ 102

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Video downloader for facebook facebook thừa ≤5 25
2
Status Saver-Whats App, Insta, FB, Tik Tok Manager facebook status saver app ≤5 5
3
Video Downloader for Facebook, Instagram, Twitter video downloader for facebook instagram whatsapp ≤5 1
4
Photo Downloader for Facebook reaction photo for facebook ≤5 11
5
Horoscopes for Facebook horoscopes for facebook ≤5 10
6
Azar azar 50 24
7
Sweet Face Camera - Face Filters for Snapchat camera snap 51 17
8
Pengle - Penguin Match 3 pengal 7 31
9
Messenger Kids – The Messaging App for Kids messenger kids 50 20
10
Candy Crush Friends Saga candy crush friends 30 22

These five keywords: “fece book”, “fcboook”, “।। facebook”, “၊facebook”, “f a c e b o o k”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Video downloader for facebook”, “Status Saver-Whats App, Insta, FB, Tik Tok Manager”, “Video Downloader for Facebook, Instagram, Twitter”, “Photo Downloader for Facebook”, “Horoscopes for Facebook”, “Azar”, “Sweet Face Camera - Face Filters for Snapchat”, “Pengle - Penguin Match 3”, “Messenger Kids – The Messaging App for Kids”, “Candy Crush Friends Saga”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “games play”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “games play