"fórmulas" App Store Keywords Research Case | ASOTools
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"fórmulas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fórmulas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sunderland”, “fewo direkt”, “footlocker”, “japanese-english translator”, “perfectionist”, “777”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fórmulas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fórmulas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fórmulas de fisica 28 2 250+ 40
fórmulas matematicas 23 4 250+ 76
fórmulas físicas 18 30 250+ 50
fórmulas matemática ≤5 30 250+ 85
fórmulas free ≤5 4 250+ 95

The search volume of the core keyword fórmulas in Google App Store reached 33, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 44 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Maths Formulas Free formulas 30 35
2
Formulia relativo 34 48
3
1300 Math Formulas Mega Pack 1300 math formulas mega pack ≤5 2
4
Physics Formulas Free fórmulas de fisica 28 2
5
All Math formula derivations 41 37
6
Physics Formulas physics formulary ≤5 30
7
Math Formula with Practice math formula 36 27
8
All Formulas — Free Math Formulas Handbook ???? мобильная математика ≤5 30
9
All in One Formula - Math, Physics & Chemistry crazy formula lab ≤5 23
10
Math Formulas FREE fórmulas free ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
formoul 1 68 9 250+ 79
fumola 1 68 8 250+ 67
michael schumacher 58 47 249 210
formula 1 58 13 250+ 72
formule 1 58 11 250+ 87

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
F1 Mobile Racing formula 1 2020 45 11
2
Formula 1® fumola 1 68 8
3
Top Speed Formula Car Racing: New Car Games 2020 car games races 53 24
4
Grand Formula Racing 2019 Car Race & Driving Games automovilismo 11 15
5
Formula Unlimited Racing formula 1 fx for 2019 ≤5 15
6
Formula Classic - 90's Racing chequered flag 14 26
7
F1 TV f1 tv 37 18
8
New Formula Car Racing Games Free - Car Games 3D fast formula new modern car ≤5 30
9
Formula Car Racing Simulator mobile No 1 Race game formula car racing simulator ≤5 7
10
Ala Mobile GP - Formula cars racing monoposto 8 14

These five keywords: “formoul 1”, “fumola 1”, “michael schumacher”, “formula 1”, “formule 1”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “F1 Mobile Racing”, “Formula 1®”, “Top Speed Formula Car Racing: New Car Games 2020”, “Grand Formula Racing 2019 Car Race & Driving Games”, “Formula Unlimited Racing”, “Formula Classic - 90's Racing”, “F1 TV”, “New Formula Car Racing Games Free - Car Games 3D”, “Formula Car Racing Simulator mobile No 1 Race game”, “Ala Mobile GP - Formula cars racing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fórmulas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fórmulas