"fussball" App Store Keywords Research Case | ASOTools
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"fussball" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fussball” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “5 below”, “dog house”, “target registry”, “quote of the day”, “games for free for boys”, “vs pink”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fussball” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fussball from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fussball bundesliga 46 13 249 107
fussball live ticker 28 30 247 117
fussball transfers 23 21 250+ 157
fussball spiele 18 33 250+ 209
fussball.de app 18 30 249 157

The search volume of the core keyword fussball in Google App Store reached 34, its difficulty level reached 28, and the number of apps related to it reached 250+, among them, there are 182 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dream League Soccer 2021 draem 58 26
2
FUSSBALL.DE oberliga westfalen 21 12
3
Mini Football - Mobile Soccer miniclips 34 44
4
Soccer Super Star soccer start 26 21
5
Head Ball 2 head 46 67
6
Football Strike - Multiplayer Soccer вудбол 60 48
7
LiveScore: Live Sports Scores soccer live scores 88 15
8
Score! Hero score hero 40 31
9
World Soccer League bống đá 56 28
10
FIFA Soccer fifa 54 34

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
live soccer 88 21 250+ 87
soccer scores live 88 15 250+ 85
soccer live scores 88 15 250+ 71
live scorers 88 14 250+ 89
live scorz 88 12 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Live Soccer TV - Scores, Stats, Streaming TV Guide live soccer scores 55 15
2
LiveScore: Live Sports Scores soccer live scores 88 15
3
Live Football TV fooballtv 66 27
4
Soccer Scores and Sports Livescore - SofaScore soccer scores live 88 15
5
Live Football Soccer-premier league,sports&news soccer live 62 21
6
Goal Live Scores live goal 36 13
7
BeSoccer - Soccer Live Score vsoccer 58 30
8
live sports tv streaming eurosports 63 19
9
Football Live Scores football socres 65 25
10
Soccer 24 - soccer live scores soccer24 40 13

These five keywords: “live soccer”, “soccer scores live”, “soccer live scores”, “live scorers”, “live scorz”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Live Soccer TV - Scores, Stats, Streaming TV Guide”, “LiveScore: Live Sports Scores”, “Live Football TV”, “Soccer Scores and Sports Livescore - SofaScore”, “Live Football Soccer-premier league,sports&news”, “Goal Live Scores”, “BeSoccer - Soccer Live Score”, “live sports tv streaming”, “Football Live Scores”, “Soccer 24 - soccer live scores”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fussball”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fussball