"fun facts" App Store Keywords Research Case | ASOTools
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"fun facts" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fun facts” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tito”, “elder scrolls online”, “reader qr”, “game of king”, “maquininha pagseguro”, “mivie”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fun facts” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fun facts from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
facts for fun 30 3 250+ 31
wtf fun facts 13 5 250+ 43
instant fun facts ≤5 30 250+ 228
nutrition facts & tips fun app ≤5 30 250+ 186
animal fun facts ≤5 30 250+ 42

The search volume of the core keyword fun facts in Google App Store reached 38, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 26 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
10,500+ Cool Facts fact 48 56
2
WTF Fun Facts: 10K+ Daily Amazing Facts fun fact 30 12
3
Daily Random Facts - Get smarter learning trivia facts 45 62
4
Weird Facts: Did You Know⁉️ weird facts 20 2
5
Ultimate Facts - Did You Know? informative 31 22
6
Amazing Facts - Did You Know That? did 38 49
7
Just Facts: Did You Know? did you know fact 26 3
8
Unbelievable Facts: Did you know? unbelievable facts 14 2
9
Interesting Facts : Did You Know? worlds amazing facts 11 1
10
Amazing Facts, OMG Facts, Cool Facts, Funny Facts funny facts 46 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
zodiacs 65 5 250+ 49
dog 61 78 250+ 117
psychological 60 11 250+ 26
pyschology 60 5 250+ 40
psycology 60 3 250+ 39

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Horoscopes – Daily Zodiac Horoscope & Astrology zonic sign 65 7
2
Daily Horoscope horoscope 64 74
3
Horoscope - Zodiac Signs zodiac signs 55 19
4
Zodiac Horoscope – Daily tips, Astrology horoscope napi horoszkóp 39 8
5
Fun Facts About Zodiac Signs zodiac traits 11 3
6
Love Compatibility Zodiac - Free Love Test compatible 43 32
7
Free Daily Horoscope Reading - Zodiac Profile 2020 zodiak februari 16 5
8
Horoscope Home - Daily Zodiac Astrology eugenia last 26 48
9
Complete Astrology & Zodiac Profile Love Horoscope aquarius astrology 11 5
10
Zodiac Signs Facts pisces facts 12 4

These five keywords: “zodiacs”, “dog”, “psychological”, “pyschology”, “psycology”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Horoscopes – Daily Zodiac Horoscope & Astrology”, “Daily Horoscope”, “Horoscope - Zodiac Signs”, “Zodiac Horoscope – Daily tips, Astrology horoscope”, “Fun Facts About Zodiac Signs”, “Love Compatibility Zodiac - Free Love Test”, “Free Daily Horoscope Reading - Zodiac Profile 2020”, “Horoscope Home - Daily Zodiac Astrology”, “Complete Astrology & Zodiac Profile Love Horoscope”, “Zodiac Signs Facts”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fun facts”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fun facts