"free games for girls" App Store Keywords Research Case | ASOTools
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"free games for girls" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “free games for girls” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “amazon prime”, “peasant”, “growing up”, “acrobat reader”, “nepali to english translator”, “taobao”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “free games for girls” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword free games for girls from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
games for free for girls 40 22 250+ 184
free games online for girls 26 20 250+ 188
online games for free for girls 26 19 250+ 170
kid games for free for girls 16 13 250+ 168
free kids games for girls 15 13 250+ 175

The search volume of the core keyword free games for girls in Google App Store reached 48, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 186 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dress up - Games for Girls games for girls 53 36
2
Girls games: Painting and coloring painting girl 26 11
3
Unicorn Chef: Cooking Games for Girls f games for girls 50 25
4
Unicorn Slime Simulator: Girls Games girl games 55 29
5
Unicorn Chef Carnival Fair Food: Games for Girls a girl games 50 27
6
College Girls Team Makeover игра для девочек 36 30
7
Girls Nail Salon - Manicure games for kids girl gamea 50 22
8
Makeup Kit Cleaning – Makeup Games for Girls ganes for girls 38 24
9
High School Couple: Girl & Boy Makeover girl 62 95
10
Rich Girl Crazy Shopping - Fashion Game gile game 50 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
minner craft 78 26 250+ 175
pizze 77 20 248 108
cooler math games 72 7 250+ 69
pippa pig 70 17 250+ 167
peppas pigs 70 13 250+ 150

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Minecraft minecraft 80 95
2
Exploration: World Craft miner Online العاب online مع الاصدقاء minecraft ≤5 26
3
Craftopia craftopia 50 30
4
Mini craft 2 - Crafting & Building maycraft 2 29 27
5
Girls Car Craft GO Parking Awesome Games For Girls pure girls 6 17
6
My Horse Racing: Girls Craft block craft horses ≤5 16
7
Theme Park Craft: Build & Ride minecraft roller coaster 12 14
8
Exploration Craft 3D exploring 37 42
9
WorldCraft: 3D Build & Craft miand craft 78 23
10
Super Miner : Grow Miner super miners ≤5 14

These five keywords: “minner craft”, “pizze”, “cooler math games”, “pippa pig”, “peppas pigs”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Minecraft”, “Exploration: World Craft miner Online”, “Craftopia”, “Mini craft 2 - Crafting & Building”, “Girls Car Craft GO Parking Awesome Games For Girls”, “My Horse Racing: Girls Craft”, “Theme Park Craft: Build & Ride”, “Exploration Craft 3D”, “WorldCraft: 3D Build & Craft”, “Super Miner : Grow Miner”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “free games for girls”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “free games for girls