"forrest gump" App Store Keywords Research Case | ASOTools
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"forrest gump" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “forrest gump” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “what sap”, “portales”, “jigsaw puzzle”, “jimmy johns”, “english to urdu”, “cll of duty”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “forrest gump” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword forrest gump from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
forrest gump run 24 36 250+ 202
forrest gump games ≤5 26 250+ 242
temple run forrest gump ≤5 7 249 99
forrest gump running game ≤5 30 250+ 246
stickers para whatsapp forrest gump ≤5 30 250+ 104

The search volume of the core keyword forrest gump in Google App Store reached 56, its difficulty level reached 35, and the number of apps related to it reached 249, among them, there are 181 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Jungle Monkey Adventure Game Forest Run running monkey ≤5 30
2
EnergyVUE rainforest connection ≤5 15
3
Forrest gump run - infin forest gump 56 38
4
Forest Subway Escape Run - Free Running Adventure subway escape ≤5 5
5
Fun Run Dog - Free Running Games 2020 funrunone ≤5 30
6
Royal Princess Running Game - Jungle Run jungle run - apachiri run running game ≤5 30
7
Sky Dancer Run - Running Game sun dancer 38 38
8
Tiny Horse Run : Free Running Games run camel run, fast runner game ≤5 30
9
Bus Rush (Ad free) bus rush 10 mb ≤5 7
10
Rainforest Full HD Wallpaper rainforest wallpaper 14 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuoob 100 68 249 238
fassabook 100 64 249 231
fece book 100 63 250+ 226
face book 100 63 250+ 225
face-book 100 62 250+ 225

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
Video Player Perfect اللتيب 43 53
3
YouTube for Android TV youtube goooo 58 27
4
Ultra Tube free tube ≤5 6
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Google TV (previously Play Movies & TV) movie new 68 13
7
YouTube VR youtube vr 23 5
8
Google Meet goigle meets 83 57
9
YouTube Music - Stream Songs & Music Videos u tiube 100 30
10
Google app for Android TV katniss 28 45

These five keywords: “youtuoob”, “fassabook”, “fece book”, “face book”, “face-book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “Video Player Perfect”, “YouTube for Android TV”, “Ultra Tube”, “YouTube TV - Watch & Record Live TV”, “Google TV (previously Play Movies & TV)”, “YouTube VR”, “Google Meet”, “YouTube Music - Stream Songs & Music Videos”, “Google app for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “forrest gump”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “forrest gump