"format factory" App Store Keywords Research Case | ASOTools
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"format factory" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “format factory” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “class”, “stadium”, “mata”, “status download for whatsapp”, “calorie calculator”, “bigger booty”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “format factory” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword format factory from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
all video and audio format factory ≤5 30 250+ 131
media format factory ≤5 30 250+ 129
video format factory pro ≤5 30 250+ 57
ivideo format factory ≤5 6 250+ 111
all video format factory ≤5 6 250+ 141

The search volume of the core keyword format factory in Google App Store reached 32, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 124 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Video Format Factory formt factory 43 12
2
iConv - Video & PDF Converter iconv 12 33
3
Video Format Converter. Video Converter Factory. فرمت ویدیو ≤5 6
4
Video Converter, Compressor MP4, 3GP, MKV,MOV, AVI convertir mp4 58 10
5
Audio Video Factory - Free Audio & Video Editor all video and audio format factory ≤5 30
6
Total Video Converter total video converter 21 15
7
Video Converter: MP3 AVI MPEG GIF FLV WMV MP4 mpeg 2 converter ≤5 7
8
Video Format Converter foment 33 44
9
All Files Converter - PDF, DOC, JPG, GIF, MP3, AVI convert documents ≤5 6
10
Video Converter 14 Formats MP4 AVI FLV MOV etc. формат24 ≤5 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yotupo 100 30 250+ 23
vid 85 100 250+ 180
videot 85 47 250+ 241
yootubego 78 30 250+ 230
video 74 100 250+ 229

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Video Tube - Video Downloader - Play Tube videoder apk download 2020 14 22
2
YouTube for Android TV y 80 90
3
YouTube TV - Watch & Record Live TV you tuoby 100 30
4
MegaTube app para ver videos fuera de youtube sin internet ≤5 13
5
Video Player этуп гоу ≤5 12
6
Video Player All Format - Full HD Video Player jwplayer 19 22
7
YouTube VR vr 55 70
8
Video Player Perfect اللتيب 43 53
9
All Video Downloader youtub downloader.app 50 30
10
Free Music & Videos - Music Player for YouTube yutube free download 80 30

These five keywords: “yotupo”, “vid”, “videot”, “yootubego”, “video”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Video Tube - Video Downloader - Play Tube”, “YouTube for Android TV”, “YouTube TV - Watch & Record Live TV”, “MegaTube”, “Video Player”, “Video Player All Format - Full HD Video Player”, “YouTube VR”, “Video Player Perfect”, “All Video Downloader”, “Free Music & Videos - Music Player for YouTube”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “format factory”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “format factory