"forklifting" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “forklifting” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “keyshia cole”, “esso”, “pic chat”, “doubt”, “print service”, “pangolin”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “forklifting” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword forklifting from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
extreme forklifting 2 ≤5 24 250+ 221
extreme forklifting ≤5 22 250+ 204
forklifting 3 ≤5 10 250+ 138
forklifting 3d ≤5 30 250+ 136
forklifting games ≤5 30 250+ 110

The search volume of the core keyword forklifting in Google App Store reached 45, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 79 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Extreme Forklifting 2 fork lifting 45 20
2
Real Forklift Simulator 2019: Cargo Forklift Games forklifter 45 18
3
Extreme Forklift Challenge 3D mega forklift challenge 3d ≤5 30
4
Forklift Operator Driving Simulator 2019 forklift cargo parking driver ≤5 30
5
Forklift Simulator Extreme forklift simulator ≤5 8
6
Real City Forklift Challenge police forklift simulator challenge 2017 ≤5 30
7
Delivery Truck Simulator 2019: 3D Forklift Games stapler games ≤5 25
8
3D Forklift Simulator Parking Games 2018 forklift games 2018 ≤5 6
9
Forklift Adventure Maze Run 2019: 3D Maze Games carelli 12 39
10
Forklift madness 3D simulator forklift madness ≤5 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
traine 58 58 249 237
train train 58 14 250+ 154
inginir 56 14 250+ 137
walle 51 39 249 188
loaders 51 6 250+ 70

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Train Sim train train 58 14
2
Trainline: Book bus & train tickets for Europe trainline 47 33
3
City Train Driver Simulator 2019: Free Train Games tian 34 38
4
IRCTC Train Booking, PNR Status, Running Status pnr status 63 33
5
Train Games Simulator : Indian Train Driving Games bhusawal game ≤5 13
6
Tracky Train tracky train 19 5
7
Oil Train Simulator 2019 jogos de trem de pegar passageiros ≤5 8
8
Egypt Train Simulator Games : Train Games granville ohio 16 40
9
Euro Train Simulator 19 triana 17 31
10
Train Racing Games 3D 2 Player train racing games 3d 2 players 11 8

These five keywords: “traine”, “train train”, “inginir”, “walle”, “loaders”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Train Sim”, “Trainline: Book bus & train tickets for Europe”, “City Train Driver Simulator 2019: Free Train Games”, “IRCTC Train Booking, PNR Status, Running Status”, “Train Games Simulator : Indian Train Driving Games”, “Tracky Train”, “Oil Train Simulator 2019”, “Egypt Train Simulator Games : Train Games”, “Euro Train Simulator 19”, “Train Racing Games 3D 2 Player”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “forklifting”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “forklifting