"forest" App Store Keywords Research Case | ASOTools
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"forest" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “forest” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “murals”, “spider-solitaire”, “tigre”, “forex”, “video download instagram”, “stanbul”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “forest” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword forest from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
forest gump 56 38 250+ 190
forests 53 7 250+ 79
nottingham forest 51 33 249 153
subaru forester 50 20 249 148
deforestation 43 27 249 155

The search volume of the core keyword forest in Google App Store reached 54, its difficulty level reached 70, and the number of apps related to it reached 250+, among them, there are 66 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Forest: Stay focused focuses 65 21
2
Forest Live Wallpaper wallpaper forest 33 2
3
Forest Rescue: Match 3 Puzzle forest resque ≤5 8
4
Forest Survival cannibals 43 42
5
Sago Mini Forest Flyer forest flyers ≤5 30
6
Forest Rescue 2 Friends United taxi260 ≤5 30
7
Forest Wallpaper forest wallpaper 33 18
8
Focus Plant - Stay Focused, Study Timer, Focus App study plant 21 12
9
Night Island Forest Survival cannibal games ≤5 18
10
Zombie Forest HD: Survival retirada de animales muertos ≤5 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pokiemony 68 30 249 144
focussed 65 33 249 161
focuses 65 21 250+ 183
focus 59 71 250+ 65
forest gump 56 38 250+ 190

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Citra Emulator 3ds 45 20
2
TCG Hub - PokeTCG Collection Tool collector - for pokemon tcg ≤5 24
3
Pokétch: Shiny Hunt Counter shiny pokemon go 34 37
4
Ingress Prime niantic wayfarer 38 33
5
Bulbapedia - Wiki for Pokémon serebii 35 42
6
GoTool v2 go tools 23 32
7
Puppy GO go dog go 18 30
8
Pokémon GO mwtwo 87 45
9
WikiDex.net movimientos pokemon ≤5 21
10
Goldex Pokédex goldx 7 30

These five keywords: “pokiemony”, “focussed”, “focuses”, “focus”, “forest gump”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Citra Emulator”, “TCG Hub - PokeTCG Collection Tool”, “Pokétch: Shiny Hunt Counter”, “Ingress Prime”, “Bulbapedia - Wiki for Pokémon”, “GoTool v2”, “Puppy GO”, “Pokémon GO”, “WikiDex.net”, “Goldex Pokédex”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “forest”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “forest