"flip" App Store Keywords Research Case | ASOTools
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"flip" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “flip” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “billie eilish”, “experian”, “slacking”, “pbs”, “iphones”, “linked”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “flip” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword flip from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
nexflip 93 29 249 155
flipkart 68 15 250+ 61
flipacoin 60 21 247 93
flipping coin 60 6 248 38
coin flipping 60 3 249 28

The search volume of the core keyword flip in Google App Store reached 51, its difficulty level reached 71, and the number of apps related to it reached 250+, among them, there are 73 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flipp - Weekly Shopping flip flopper 48 48
2
Flip Trickster - Parkour Simulator flipping 39 19
3
Flip Diving diveing 46 28
4
Flip Master trampolining 55 50
5
Flip Dunk dunk 36 57
6
Flip Runner painful games 24 36
7
Flip Jump Stack! jump games 23 21
8
SWAGFLIP - Parkour Origins glipping 50 49
9
Flip Tumbling tumbles 31 30
10
Backflip Madness - Extreme sports flip game backflip madness 11 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
investor 68 40 250+ 59
flipkart 68 15 250+ 61
jumb 66 30 250+ 148
casa 65 49 250+ 123
google news 65 24 250+ 164

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Investing.com: Stocks, Finance, Markets & News cac40 63 22
2
Investor's Business Daily investors 47 14
3
Invstr: Play. Learn. Invest. expertoption 23 17
4
Connected Investors property investment 29 8
5
Stocks: Realtime Quotes Charts & Investor News stockspy 40 26
6
Investor Island fool motley 46 13
7
Robinhood - Investment & Trading, Commission-free robinhood 61 21
8
Investor Tycoon investoren 7 10
9
Investing Game - Learn How to invest in trading investing game 13 21
10
Crown Investor investor app kenya ≤5 4

These five keywords: “investor”, “flipkart”, “jumb”, “casa”, “google news”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Investing.com: Stocks, Finance, Markets & News”, “Investor's Business Daily”, “Invstr: Play. Learn. Invest.”, “Connected Investors”, “Stocks: Realtime Quotes Charts & Investor News”, “Investor Island”, “Robinhood - Investment & Trading, Commission-free”, “Investor Tycoon”, “Investing Game - Learn How to invest in trading”, “Crown Investor”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “flip”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “flip