"fitness 24 hour" App Store Keywords Research Case | ASOTools
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"fitness 24 hour" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fitness 24 hour” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “17track”, “binance”, “airline”, “gives birth”, “yo-kai watch”, “ignorant”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fitness 24 hour” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fitness 24 hour from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
24 hour fitness 52 15 250+ 89
24 fitness hour 34 12 250+ 156
24go by 24 hour fitness 12 35 250+ 230
24 hour fitness gym 8 5 250+ 72
24 hour fitness app ≤5 30 250+ 97

The search volume of the core keyword fitness 24 hour in Google App Store reached 34, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 183 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
24GO by 24 Hour Fitness 24 hours fitness 53 14
2
Naturally Fit 24 Hour Gym 24 fitness hour 34 12
3
Workout Anytime 24-7 fitness 34 14
4
Planet Fitness planet fotness 66 26
5
Club Life club life 22 14
6
Anytime fitness - 7 minute workout 집에서 홈웨이트트레이닝 ≤5 30
7
FitOn - Free Fitness Workouts & Personalized Plans polates 55 20
8
Pro Gym Workout (Gym Workouts & Fitness) simeon panda 31 30
9
JEFIT Workout Tracker, Weight Lifting, Gym Log App ivysaur 29 30
10
Gym Trainer - Workout Gym Trainer & Fitness Coach gym trainer 20 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ufc 66 34 249 103
planet fotness 66 26 249 191
planet fitness 66 25 249 146
plante fitness 66 20 250+ 142
plannet fitness 66 19 249 125

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
EA SPORTS UFC® ea 53 66
2
UFC ufc results 48 39
3
UFC Gym ufc gym 33 42
4
All MMA - UFC, One, Bellator News & Live Fights bloody elbow 34 40
5
MMA Trainer : ufc,mma,ufc gym,fight home training arte marciales mixtas 21 9
6
UFC KNOCKOUT: MMA Card Trader ufc knockouts 11 27
7
MMA Pankration cain velasquez 31 40
8
Fighting Star fighting star game offline ≤5 17
9
Real Boxing 2 creed 2 43 44
10
UFC Ultimate Sound ufc ultimate sound ≤5 30

These five keywords: “ufc”, “planet fotness”, “planet fitness”, “plante fitness”, “plannet fitness”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “EA SPORTS UFC®”, “UFC”, “UFC Gym”, “All MMA - UFC, One, Bellator News & Live Fights”, “MMA Trainer : ufc,mma,ufc gym,fight home training”, “UFC KNOCKOUT: MMA Card Trader”, “MMA Pankration”, “Fighting Star”, “Real Boxing 2”, “UFC Ultimate Sound”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fitness 24 hour”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fitness 24 hour