"first community bank" App Store Keywords Research Case | ASOTools
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"first community bank" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “first community bank” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dilophosaurus”, “saúde mental”, “superstars”, “logo games”, “globo news”, “polsat news”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “first community bank” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword first community bank from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
first state community bank 22 15 248 90
community first bank 21 4 248 16
first keystone community bank 8 32 249 244
first community bank montana ≤5 30 250+ 20
first community bank michigan ≤5 30 250+ 146

The search volume of the core keyword first community bank in Google App Store reached 33, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 31 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
First Community Bank - Mobile first community bank - mobile ≤5 1
2
First Community Bank first community bank tx ≤5 30
3
First Community Credit Union first community credit union 38 2
4
First Community Bank SC Mobile first community bank sc mobile ≤5 30
5
FCB NOW Mobile fcb now ≤5 30
6
FCBCA Mobile Banking fcbca mobile banking ≤5 30
7
First Community Credit Union fccu 25 13
8
FCB Mobile Banking fcb now business ≤5 30
9
First Community Bank Tablet mobile first community bank ≤5 30
10
myfcbot cbopc ≤5 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
appale 82 16 250+ 90
chrime 75 51 249 209
chirme 75 48 248 206
banks 63 19 250+ 157
banken 63 17 250+ 165

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Apple Music apple 82 68
2
Apple Federal Credit Union apple federal credit union 28 2
3
iLauncher Phone 11 Max Pro OS 13 Black Theme iphone pro max 45 8
4
Sync for iCloud icliud 75 39
5
Apple Bank Mobile Banking apple bank 25 9
6
AirPlayMirror airplaymirror ≤5 30
7
Apple Knight: Action Platformer plataformas 43 33
8
Apple TV apple tv 65 28
9
Move to iOS ios 55 61
10
Apple Shooter 2019 archery apple shooting games ≤5 8

These five keywords: “appale”, “chrime”, “chirme”, “banks”, “banken”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Apple Music”, “Apple Federal Credit Union”, “iLauncher Phone 11 Max Pro OS 13 Black Theme”, “Sync for iCloud”, “Apple Bank Mobile Banking”, “AirPlayMirror”, “Apple Knight: Action Platformer”, “Apple TV”, “Move to iOS”, “Apple Shooter 2019”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “first community bank”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “first community bank