"firefighter" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “firefighter” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cautions”, “resultado do bicho”, “maruti suzuki cars”, “automatic”, “chapels”, “electrolyte”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “firefighter” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword firefighter from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
firefighters 34 10 250+ 50
firefighter games 20 6 250+ 77
volunteer firefighter 19 16 249 113
firefighters first credit union 14 2 250+ 49
firefighter simulator 13 6 250+ 84

The search volume of the core keyword firefighter in Google App Store reached 38, its difficulty level reached 37, and the number of apps related to it reached 250+, among them, there are 52 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
American FireFighter 2017 on call firefighter ≤5 30
2
NY City FireFighter 2017 firefighters 34 10
3
Flying Firefighter Truck Transform Robot Games stunts flying firetruck 3d ≤5 30
4
Fireman, Firefighter & Fire Station Game for KIDS fireman 34 14
5
911 Rescue Firefighter and Fire Truck Simulator 3D firefighters simulator 11 5
6
Fire Truck Driving Simulator firetruck 39 7
7
American FireFighter City Rescue 2019 errrrrkek oyunları ≤5 20
8
FireFighter Pocketbook Lite firefighter run ≤5 30
9
Airplane Firefighter Sim waterbomber 10 35
10
Essentials of Fire Fighting 7th Edition firefires 43 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sushid 70 48 250+ 211
legos 66 23 250+ 148
tilannehuone 51 54 249 239
fireflight 51 43 249 223
fire chicago 51 5 250+ 72

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sushi Bar Idle shushiking 36 13
2
TO-FU Oh!SUSHI 2 sushione 26 30
3
TO-FU Oh!SUSHI sushi 57 68
4
Toca Kitchen Sushi Restaurant toca kitchen sushi 9 17
5
TO-FU OH!Fire to-fu fury ≤5 28
6
Sushi Rolls Recipes Free how to make sushi 20 3
7
Sushi D sushi'd ≤5 2
8
Japanese Recipes tokui culinária oriental ≤5 30
9
Sushi House - cooking master sushi house 36 17
10
Tasty Sushi Cooking Master cùng nấu món ăn nhật bản ≤5 30

These five keywords: “sushid”, “legos”, “tilannehuone”, “fireflight”, “fire chicago”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sushi Bar Idle”, “TO-FU Oh!SUSHI 2”, “TO-FU Oh!SUSHI”, “Toca Kitchen Sushi Restaurant”, “TO-FU OH!Fire”, “Sushi Rolls Recipes Free”, “Sushi D”, “Japanese Recipes”, “Sushi House - cooking master”, “Tasty Sushi Cooking Master”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “firefighter”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “firefighter