"theaters" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “theaters” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “quick draw google”, “continuing”, “multiplication tables”, “birthday parties”, “chat avenue”, “егов”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “theaters” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword theaters from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
movies theaters 44 10 250+ 71
theaters near me 38 12 249 75
warren theaters 36 18 248 94
movie theaters 36 9 250+ 74
movie theaters near me 33 10 250+ 84

The search volume of the core keyword theaters in Google App Store reached 32, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 58 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fandango Movie Tickets & Times movies theater 68 10
2
Movies by Flixster, with Rotten Tomatoes my flixter 61 30
3
Regal: Movie Tickets & Showtimes regal 40 46
4
AMC Theatres: Movies & More amctheatres com 53 22
5
Cinemark Theatres سينمايا 51 51
6
Marcus Theatres & Movie Tavern marcus theatre 34 14
7
SMG Theaters studio movie grill 36 51
8
Goodrich Quality Theaters goodrich 21 39
9
Box Office Tycoon box office 32 26
10
Paragon Theaters paragon theaters 7 32

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
netglixx 93 30 249 29
fa 70 74 250+ 168
imbd 70 23 250+ 148
t.v 68 22 250+ 165
moviee 68 18 250+ 130

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hulu: Stream all your favorite TV shows and movies hulu 75 36
2
Pluto TV - It’s Free TV tv 63 88
3
XUMO: Free Streaming TV Shows and Movies entertainments 50 42
4
STARZ st 60 74
5
Speedtest by Ookla speeddtest 90 32
6
Puffin TV Browser orphan 46 36
7
Netflix nèlix 93 68
8
Just Dance Now danced 56 6
9
DIRECTV dorectv 63 36
10
Need for Speed™ No Limits need for speed 53 38

These five keywords: “netglixx”, “fa”, “imbd”, “t.v”, “moviee”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hulu: Stream all your favorite TV shows and movies”, “Pluto TV - It’s Free TV”, “XUMO: Free Streaming TV Shows and Movies”, “STARZ”, “Speedtest by Ookla”, “Puffin TV Browser”, “Netflix”, “Just Dance Now”, “DIRECTV”, “Need for Speed™ No Limits”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “theaters”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “theaters