"fights games" App Store Keywords Research Case | ASOTools
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"fights games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fights games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “rent car”, “s c r e a m”, “dollhouse”, “malcolm”, “ole”, “saskatoon”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fights games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fights games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
stick fights games 26 14 250+ 129
fireman titan fights games ≤5 30 250+ 102
dogfights games ≤5 30 250+ 161
boss fights of all ben 10 games ≤5 30 249 189
boss fights of all spongebob games ≤5 30 249 162

The search volume of the core keyword fights games in Google App Store reached 34, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 152 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
GYM Fighting Games: Bodybuilder Trainer Fight PRO fighting 50 71
2
City Fighter vs Street Gang treet fight 50 38
3
Ninja Games - Fighting Club Legacy firthing games 34 22
4
Kung fu fight karate offline games 2020: New games kung fu 44 48
5
Mortal battle: Fighting games online fighting games 20 26
6
Ninja Superhero Fighting Games: City Kung Fu Fight ninjas fighting 11 8
7
Shadow Fight 3 - RPG fighting game fight 48 84
8
Shadow of Death: Darkness RPG - Fight Now! shadow of death 21 24
9
I, The One - Action Fighting Game john wick 46 39
10
Grand Robot Ring Battle: Robot Fighting Games robot fighting games 19 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
black pather 70 5 250+ 66
what 68 75 250+ 85
currs 68 64 249 245
sp der man 68 8 250+ 111
ufc 66 34 249 103

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Grand Panther Flying Superhero City Battle black panther marvel 31 9
2
Black speed hero Monster Panther Game : Flash War black game game game ≤5 15
3
Talking Black Panther black panther 59 19
4
Panther Hero Fighting Rope black panther top game ≤5 20
5
Flying Panther Robot Hero Fighting Game no fighting 6 20
6
Black Panther Wallpaper HD black power 31 7
7
Flying panther hero city rescue missions panther game black panther games ≤5 14
8
Panther hero fighting 2020- kung fu fighting hero black panther vs captain america 9 13
9
Multi Hero Vs Monster Crime Battle Games 2020 super monster hero arena battle ≤5 9
10
Spider Stickman Panther Rope Hero Crime Miami City panther stickman ≤5 4

These five keywords: “black pather”, “what”, “currs”, “sp der man”, “ufc”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Grand Panther Flying Superhero City Battle”, “Black speed hero Monster Panther Game : Flash War”, “Talking Black Panther”, “Panther Hero Fighting Rope”, “Flying Panther Robot Hero Fighting Game”, “Black Panther Wallpaper HD”, “Flying panther hero city rescue missions”, “Panther hero fighting 2020- kung fu fighting hero”, “Multi Hero Vs Monster Crime Battle Games 2020”, “Spider Stickman Panther Rope Hero Crime Miami City”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fights games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fights games