"fantasy pros" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fantasy pros” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “g i n g e r”, “khan academy”, “cry baby”, “dvla”, “av”, “call-of-duty”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fantasy pros” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fantasy pros from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fantasy pros basketball ≤5 19 249 172
fantasy pros my playbook ≤5 9 249 115
fantasy football pros ≤5 30 250+ 119
fantasy pros draft wizard ≤5 30 249 192
fantasy pros draft ≤5 17 249 173

The search volume of the core keyword fantasy pros in Google App Store reached 54, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 169 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fantasy Football My Playbook fabtasy pros 53 41
2
Fantasy News by FantasyPros rotoworld 43 29
3
Fantasy Football Draft Wizard fantasy football mock draft 36 24
4
Who Do I Start? by FantasyPros who should i draft 28 23
5
Fantasy Football Cheat Sheets fantasy football cheat sheet 43 34
6
Fantasy Baseball My Playbook fangraphs 25 32
7
NFL Fantasy Football fantasy football 69 32
8
Fantasy Football Calculator fantasy football calculator 27 25
9
ESPN Fantasy Sports fantast football 65 12
10
Fantasy Baseball Draft Wizard fantasy baseball draft wizard ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
faço book 100 25 250+ 175
fcee book 100 30 250+ 196
yahoos 93 27 250+ 133
live soccer 88 21 249 85
soccer scores live 88 15 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
My Picture Books picture book 21 15
2
BookScouter powells books 34 24
3
Albumbook - Photo Album Book photo album book 24 11
4
Amazon Kindle kindle 63 36
5
Diary Book - Journal With Lock, Photos, Themes burn book 31 18
6
PocketBook reader free reading epub, pdf, cbr, fb2 porket book 34 20
7
Journi Print: Photo Books & Polaroid Pics Fast! journi gmbh ≤5 30
8
Life : Personal Diary, Journal, Note Book personally 29 30
9
Book Photo Frame Editor : Biography Photo Frame my book photo video editor ≤5 8
10
Simple Contacts - Address book, groups, numbers telefonski imenik 43 26

These five keywords: “faço book”, “fcee book”, “yahoos”, “live soccer”, “soccer scores live”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “My Picture Books”, “BookScouter”, “Albumbook - Photo Album Book”, “Amazon Kindle”, “Diary Book - Journal With Lock, Photos, Themes”, “PocketBook reader free reading epub, pdf, cbr, fb2”, “Journi Print: Photo Books & Polaroid Pics Fast!”, “Life : Personal Diary, Journal, Note Book”, “Book Photo Frame Editor : Biography Photo Frame”, “Simple Contacts - Address book, groups, numbers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fantasy pros”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fantasy pros