"fallout shelter" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fallout shelter” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tmall”, “folha”, “ladrillos”, “edition”, “xero”, “fourteen”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fallout shelter” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fallout shelter from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fallout shelters online 24 30 249 196
fallout shelter cheats 14 29 249 208
tips for fallout shelter ≤5 30 249 236
guide for fallout shelter ≤5 29 249 232
fallout shelters ≤5 19 249 181

The search volume of the core keyword fallout shelter in Google App Store reached 40, its difficulty level reached 36, and the number of apps related to it reached 249, among them, there are 202 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fallout Shelter dweller 45 48
2
Alive In Shelter nguyen minh trong ≤5 30
3
Fallout Shelter Game Guide fallout shelter game ≤5 21
4
Fallout C.H.A.T. fallout ball ≤5 30
5
Underworld : The Shelter 地下世界 ≤5 26
6
Shelter War-survival games in the Last City bunker bunkered ≤5 30
7
Zero City: Zombie games & shelter base survival zero city 22 35
8
The Elder Scrolls: Blades bathesda 56 52
9
Zombie Faction - Battle Games for a New World faction 22 24
10
Fallout: Wasteland Warfare wasteland 3 40 37

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuober 100 30 250+ 214
y tuber 100 30 250+ 173
youtuher 100 30 249 193
fhesbok 100 30 249 24
robloxen 88 24 250+ 145

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Downloader by AFTVnews aaptoid 72 59
2
Cartoon Network App catoons 72 21
3
YouTube for Android TV youtube goooo 58 27
4
YouTube Kids youtoubu 100 30
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Video Player All Format - Full HD Video Player jwplayer 19 22
7
Vlog Editor for Vlogger & Video Editor Free- VlogU video blog 30 11
8
YouTube VR vr 55 70
9
Video Player Perfect اللتيب 43 53
10
Free Music & Videos - Music Player for YouTube yutube free download 80 30

These five keywords: “youtuober”, “y tuber”, “youtuher”, “fhesbok”, “robloxen”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Downloader by AFTVnews”, “Cartoon Network App”, “YouTube for Android TV”, “YouTube Kids”, “YouTube TV - Watch & Record Live TV”, “Video Player All Format - Full HD Video Player”, “Vlog Editor for Vlogger & Video Editor Free- VlogU”, “YouTube VR”, “Video Player Perfect”, “Free Music & Videos - Music Player for YouTube”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fallout shelter”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fallout shelter