"facturas" App Store Keywords Research Case | ASOTools
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"facturas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “facturas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ejemplos”, “bancaribe”, “mexican food”, “bedroom”, “パズドラ”, “skateboards”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “facturas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword facturas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
facturas electronicas 36 9 250+ 87
facturas electrónicas 36 7 250+ 70
verificacion de facturas sat 12 21 249 165
cnfl facturas 7 30 248 206
facturador móvil tus facturas ≤5 30 249 65

The search volume of the core keyword facturas in Google App Store reached 32, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 86 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Invoice Maker: Estimate & Invoice App invoic 48 55
2
Free Invoice Maker App invoicr 48 9
3
Invoice Maker & Billing App invoice home 26 5
4
Free Invoice Generator invioce 48 7
5
Spark: invoice maker & billing app rechnungen 26 8
6
Simple Invoice Manager - Invoice Estimate Receipt recibos electrónicos 16 11
7
Invoice Maker - Receipt Maker & Billing App facturacion 41 4
8
Contractor Estimate & Invoice estimados 36 24
9
Simple Invoice Maker simple invoice template maker ≤5 2
10
Invoice Maker 2 by Saldo Apps jnvoice 48 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
movitas 68 58 250+ 237
muvistar 68 53 248 223
sii 65 37 249 160
servicio impuesto interno 65 32 249 172
telekom 60 33 246 136

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mi Movistar Perú movistar 55 48
2
Mi Movistar Uruguay mi movistar uruguay ≤5 30
3
App Mi Movistar Colombia movistar colombia 24 41
4
Movistar Play Colombia - TV, deportes y series moviestar play 53 43
5
Moovit: Timing & Navigation for all Transit Types moved 51 18
6
myAT&T att 61 47
7
Transit: Bus & Subway Times traset 100 29
8
Rumble rumblr 66 54
9
Mi Movistar Argentina mi movistar app 21 35
10
Movistar Música movistar música ≤5 30

These five keywords: “movitas”, “muvistar”, “sii”, “servicio impuesto interno”, “telekom”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Mi Movistar Perú”, “Mi Movistar Uruguay”, “App Mi Movistar Colombia”, “Movistar Play Colombia - TV, deportes y series”, “Moovit: Timing & Navigation for all Transit Types”, “myAT&T”, “Transit: Bus & Subway Times”, “Rumble”, “Mi Movistar Argentina”, “Movistar Música”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “facturas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “facturas