"exercising" App Store Keywords Research Case | ASOTools
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"exercising" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “exercising” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “translate spanish”, “prime minister”, “goat”, “маникюра”, “graphic calculator”, “distinctions”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “exercising” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword exercising from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
exercising for kids 31 10 250+ 147
exercising apps 17 16 250+ 168
exercising videos for kids 16 7 250+ 120
exercising app 12 15 250+ 160
exercising games 10 12 250+ 169

The search volume of the core keyword exercising in Google App Store reached 42, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 180 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Home Workout - No Equipment fitness 56 78
2
Lose Weight App for Women - Workout at Home loose 53 26
3
Lose Weight in 30 Days loose weight fast 50 12
4
Arm Workout - Biceps Exercise arm 51 51
5
Six Pack in 30 Days - Abs Workout workout abs 50 12
6
Lose Weight App for Men - Weight Loss in 30 Days lose weigh 48 37
7
Splits in 30 Days - Splits Training, Do the Splits split 47 67
8
Height Increase - Increase Height Workout, Taller hite 55 52
9
Lose Belly Fat in 30 Days - Flat Stomach exercícios para perder barriga 38 18
10
Female Fitness - Women Workout women 46 63

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tim rok 83 44 250+ 199
tubifly 80 68 249 246
nike 76 31 250+ 108
adidas 70 26 245 152
class dojo 67 28 250+ 166

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
TikTok tik tok 87 41
2
TikFans - Get tick tok followers & tick tok likes tik tok followers 45 9
3
GoNoodle - Kids Videos iyacht 51 58
4
Videos for Tik Tok App nautanki video 19 18
5
TikFans - Boost Followers and Likes for Tick Tok tik boost 8 8
6
TikFamous for followers, likes, fans most liked tik tok 34 30
7
Face Cam | Avatar Face Emoji face cover 39 6
8
TikBoost: tiktok followers & fans & tiktok like banning tiktok 26 22
9
MEU TIM tim 63 66
10
TikBooster - Fans & Followers & Likes & Hearts tiktokstar 34 18

These five keywords: “tim rok”, “tubifly”, “nike”, “adidas”, “class dojo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “TikTok”, “TikFans - Get tick tok followers & tick tok likes”, “GoNoodle - Kids Videos”, “Videos for Tik Tok App”, “TikFans - Boost Followers and Likes for Tick Tok”, “TikFamous for followers, likes, fans”, “Face Cam | Avatar Face Emoji”, “TikBoost: tiktok followers & fans & tiktok like”, “MEU TIM”, “TikBooster - Fans & Followers & Likes & Hearts”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “exercising”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “exercising