"estonian" App Store Keywords Research Case | ASOTools
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"estonian" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “estonian” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “movies 2020”, “american airlines”, “ball”, “linkedin”, “wendy”, “corriere dello sport”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “estonian” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword estonian from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
estonian language 19 3 250+ 14
estonian<>english dictionary ≤5 30 250+ 128
estonian public broadcasting ≤5 30 250+ 66
estonian english dictionary ≤5 30 250+ 55
estonian 365 ≤5 30 249 213

The search volume of the core keyword estonian in Google App Store reached 53, its difficulty level reached 46, and the number of apps related to it reached 250+, among them, there are 3 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Simply Learn Estonian estonia 53 59
2
Learn Estonian Language with Master Ling estonian language 19 3
3
Drops: Learn Estonian language vocab & spelling learn estonian ≤5 5
4
Learn Estonian | Estonian Translator Free fast - speak estonian ≤5 30
5
Learn Estonian Free learn estonian free ≤5 30
6
Learn Estonian Vocabulary with Vocly learn estonian - eurotalk ≤5 30
7
Learn Estonian - 50 languages fast - speak estonian ≤5 30
8
Learn Estonian Free Offline For Travel estonian language 19 3
9
Estonian Keyboard: Estonian Language Typing vene ja eesti klaviatuur ≤5 30
10
Learn Estonian learn estonian free ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
estonia 53 59 250+ 9
belfius 46 45 250+ 232
delfi lt 45 25 249 191
delfi 44 27 250+ 177
delfi ee ru 34 30 250+ 228

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Simply Learn Estonian estonian 53 46
2
✈ Estonia Travel Guide Offline estonia map ≤5 30
3
Estonia Flag Wallpaper estonia flag ≤5 30
4
Camp Estonia estonia map ≤5 30
5
Estonia Chat & Tallinn Dating estonia dating app ≤5 17
6
Estonia Travel & Explore, Offline Tourist Guide estonia map ≤5 30
7
Estonia Dating App - AGA estonia dating app ≤5 17
8
History of Estonia lighthouses of estonia ≤5 24
9
Estonia city24 kinnisvara ≤5 30
10
Estonia radio estonia radio live player ≤5 30

These five keywords: “estonia”, “belfius”, “delfi lt”, “delfi”, “delfi ee ru”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Simply Learn Estonian”, “✈ Estonia Travel Guide Offline”, “Estonia Flag Wallpaper”, “Camp Estonia”, “Estonia Chat & Tallinn Dating”, “Estonia Travel & Explore, Offline Tourist Guide”, “Estonia Dating App - AGA”, “History of Estonia”, “Estonia”, “Estonia radio”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “estonian”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “estonian