"encounter" App Store Keywords Research Case | ASOTools
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"encounter" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “encounter” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bill gates”, “in app google play”, “kopi”, “keynote”, “dictan”, “sketch”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “encounter” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword encounter from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
encounters 45 11 250+ 65
encountered 45 10 250+ 97
close encounters 23 37 250+ 213
casual encounter 21 12 249 128
casual encounters 19 14 248 128

The search volume of the core keyword encounter in Google App Store reached 35, its difficulty level reached 38, and the number of apps related to it reached 250+, among them, there are 51 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Encounter Strike:Real Commando Secret Mission 2020 ecounter-strike 50 9
2
5e Quick Encounter Builder encounter generator ≤5 7
3
FPS Encounter Shooting 2020: New Shooting Games shoot ing 51 22
4
Encounter Ministry encounter ministry ≤5 30
5
Encounter Terrorist Strike: FPS Gun Shooting 2020 encounter specialist shooting game ≤5 5
6
FPS Encounter Secret Mission: Best Shooting Games fps armed troop encounter ≤5 30
7
Encounter Cover Hunter 3v3 Team Battle teaming games 18 25
8
Encounter Outreach encounter outreach ≤5 24
9
Real Encounter Attack FPS Gun Strike Shooting Game gone girl 51 45
10
Encounter Strike Ops: Fps Real Commando Games 2020 ecounter lite ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
free faer 77 50 250+ 200
fortnaiter 77 30 250+ 245
pupgi 75 45 250+ 209
pubuge 75 30 250+ 241
pib g mobile 73 35 249 171

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Garena Free Fire-New Beginning fre faer 77 41
2
MaskGun Multiplayer FPS - Free Shooting Game fornate game 38 30
3
Free FPS Fire Battle Free Firing Fire firing 31 39
4
Guide For Free︻╦╤─Fire Unofficial Tips ff bisa mencoba ≤5 18
5
Real Commando Secret Mission - Free Shooting Games juejos gratis 37 51
6
Free survival: fire battlegrounds fortnite pubg 18 13
7
Survival Free Fire Squad Survival 3D surval squad 24 7
8
Unknown Free Fire Battleground Epic Survival 2020 pubg like games 21 23
9
💎 Free Fire Name Style And Nickname Generator free fire name 56 8
10
Guide™ Fre-Fire Tips & for Free 2021. free fire update 3 june ≤5 18

These five keywords: “free faer”, “fortnaiter”, “pupgi”, “pubuge”, “pib g mobile”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Garena Free Fire-New Beginning”, “MaskGun Multiplayer FPS - Free Shooting Game”, “Free FPS Fire Battle Free Firing Fire”, “Guide For Free︻╦╤─Fire Unofficial Tips”, “Real Commando Secret Mission - Free Shooting Games”, “Free survival: fire battlegrounds”, “Survival Free Fire Squad Survival 3D”, “Unknown Free Fire Battleground Epic Survival 2020”, “💎 Free Fire Name Style And Nickname Generator”, “Guide™ Fre-Fire Tips & for Free 2021.”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “encounter”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “encounter