"employment news" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “employment news” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “youth”, “hacks”, “block ads on android”, “thorax”, “live wire”, “calc”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “employment news” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword employment news from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
employment news app tamil 2020 | ≤5 | 3 | 249 | 66 |
tamilnadu employment news app | ≤5 | 3 | 249 | 54 |
employment news app in tamil nadu tamil | ≤5 | 2 | 250+ | 61 |
employment news - govt jobs in tamilnadu | ≤5 | 2 | 250+ | 47 |
employment news - govt jobs india | ≤5 | 2 | 250+ | 41 |
The search volume of the core keyword employment news in Google App Store reached 36, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 42 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Employment News | employment news app in english | ≤5 | 30 | |
2 |
|
Employment News Tamil | velaivaippu seithigal tamil | ≤5 | 8 |
3 |
|
Daily Govt Job Alerts Sarkari Naukri Daily GK | job alerts | 55 | 13 |
4 |
|
Employment News App - Govt Job Alerts | employment news - govt jobs india | ≤5 | 2 |
5 |
|
All Government Jobs Alerts ( Sarkari Naukri 2020 ) | government job | 53 | 20 |
6 |
|
தமிழ்நாடு வேலைவாய்ப்புகள் - Tamilnadu Local Jobs | employment renewal app tamilnadu | ≤5 | 14 |
7 |
|
TN Employment NEWS | tn employment news app | ≤5 | 30 |
8 |
|
Rojgar Samachar Hindi | rojgar samachar | 31 | 6 |
9 |
|
Free daily job alert notification in your language | employment news app telugu | ≤5 | 30 |
10 |
|
Jobzseeking - Today Latest Employment news Updates | வேலைவாய்ப்பு செய்திகள் தமிழ் | ≤5 | 8 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
new | 87 | 100 | 250+ | 204 |
linkin | 85 | 49 | 250+ | 141 |
inkedin | 85 | 47 | 250+ | 214 |
linkinin | 85 | 43 | 250+ | 207 |
linklendin | 85 | 42 | 250+ | 200 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
News Break: Local Breaking Stories & US Headlines | newsbreak | 63 | 17 |
2 |
|
Spotify: Listen to new music, podcasts, and songs | espoty fay | 82 | 60 |
3 |
|
The New York Times | newyork time | 66 | 27 |
4 |
|
ABC 7 New York | channel 7 news | 40 | 9 |
5 |
|
New Scientist | new scientist | 23 | 9 |
6 |
|
New 2020 Keyboard | types of keyboards | 29 | 19 |
7 |
|
Real Car Race Game 3D: Fun New Car Games 2019 | racing games car | 38 | 29 |
8 |
|
New Launcher 2020 | rowan blanchard | 45 | 57 |
9 |
|
New Launcher 2020 themes, icon packs, wallpapers | loacher | 28 | 22 |
10 |
|
New Messenger 2020 | new apps com | 19 | 30 |
These five keywords: “new”, “linkin”, “inkedin”, “linkinin”, “linklendin”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “News Break: Local Breaking Stories & US Headlines”, “Spotify: Listen to new music, podcasts, and songs”, “The New York Times”, “ABC 7 New York”, “New Scientist”, “New 2020 Keyboard”, “Real Car Race Game 3D: Fun New Car Games 2019”, “New Launcher 2020”, “New Launcher 2020 themes, icon packs, wallpapers”, “New Messenger 2020”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “employment news”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: