"emocional" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “emocional” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “detran”, “перевод”, “cyst”, “patria”, “туту”, “mahjongg”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “emocional” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword emocional from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
inteligencia emocional 46 20 249 114
dependencia emocional 31 24 249 159
bienestar emocional 24 12 250+ 108
inteligência emocional 23 9 250+ 103
estabilidad emocional 21 18 250+ 139

The search volume of the core keyword emocional in Google App Store reached 55, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 97 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Yana: Tu acompañante emocional emoción 55 30
2
Daylio - Diary, Journal, Mood Tracker ujournal 53 59
3
Consciência Emocional expressar 21 22
4
Diccionario Bio-Emocional 2016 descodificación biológica 6 28
5
Diccionario Bio-Emocional doenças emocionais ≤5 13
6
Inteligencia Emocional inteligencia emocional audiolibro ≤5 8
7
Inteligencia Emocional Gratis inteligencia emocional 46 20
8
MyEmotions - Managing difficult emotions emotions manager ≤5 30
9
Meyo: Ansiedad, Autoestima y Crecimiento Personal bienestar emocional 24 12
10
Inteligencia Emocional (Educación Emocional) educación emocional 13 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
up 73 94 250+ 160
expressions 68 30 250+ 68
waths up 68 29 250+ 183
whaas up 68 22 250+ 170
sam 66 68 250+ 39

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Rise Up rise 46 61
2
UP Faith & Family up faith and family 21 21
3
Uplive - Live Video Streaming App apply 33 51
4
UP! - Depression, Bipolar & Borderline Management bipolar ball ≤5 26
5
Up — Upgrade your banking up card ≤5 17
6
UP® – Smart Coach for Health jawbone 28 23
7
Light-It Up chrissie hynde 36 52
8
Rise Up – Keep Protecting Your Balloon rise up 44 53
9
Fly UP balloons fly up ≤5 7
10
Disney+ disney plost 73 30

These five keywords: “up”, “expressions”, “waths up”, “whaas up”, “sam”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Rise Up”, “UP Faith & Family”, “Uplive - Live Video Streaming App”, “UP! - Depression, Bipolar & Borderline Management”, “Up — Upgrade your banking”, “UP® – Smart Coach for Health”, “Light-It Up”, “Rise Up – Keep Protecting Your Balloon”, “Fly UP”, “Disney+”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “emocional”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “emocional