"drive through" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “drive through” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “argentine radio”, “vinculos”, “wechat”, “停車”, “war ages”, “telugu movies”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “drive through” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword drive through from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
drive through games ≤5 30 250+ 203
drive through terrain best game 2020 ≤5 7 250+ 162
drive-through supermarket shopping mall car driving ≤5 7 250+ 152
drive through terrain best games 2020 ≤5 6 250+ 144
drive through terrain game 2020 ≤5 5 250+ 158

The search volume of the core keyword drive through in Google App Store reached 48, its difficulty level reached 22, and the number of apps related to it reached 250+, among them, there are 222 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Drive Thru Supermarket: Shopping Mall Car Driving go shopping 39 30
2
Drive Thru 3D drive-thru 48 23
3
Drive Thru Cashier: Cash Register Games drive thru technology inc ≤5 30
4
Drive Thru Cashier: Fast Food Shop drive thru fast food 12 6
5
Drive Thru Supermarket Shopping Car Driving Game irian supermarket 7 30
6
Via Drive-Thru via drive thru ≤5 30
7
Google Drive google drivs 85 42
8
Driving in Car drive a car 28 23
9
Shopping Mall Easy Taxi Driver Car Simulator Games game barbie jalan jalan naik mobil ke mall ≤5 10
10
Driving School 2016 driving achool 48 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googl 100 80 249 193
giamail 100 74 249 247
g o o g l e 100 30 248 213
googoe classroom 95 28 249 135
google clasroomm 95 30 248 119

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google g o o g l e 100 30
2
Google Chrome: Fast & Secure chrome 76 45
3
Google Go: A lighter, faster way to search goog 65 67
4
Google Drive google drivs 85 42
5
Google Meet goigle meets 83 57
6
Google Classroom googel classroom 95 33
7
Google Photos googlr 76 44
8
Google Fit: Health and Activity Tracking fit 51 71
9
Google Home hromecast 65 43
10
Files by Google: Clean up space on your phone files 58 45

These five keywords: “googl”, “giamail”, “g o o g l e”, “googoe classroom”, “google clasroomm”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Go: A lighter, faster way to search”, “Google Drive”, “Google Meet”, “Google Classroom”, “Google Photos”, “Google Fit: Health and Activity Tracking”, “Google Home”, “Files by Google: Clean up space on your phone”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “drive through”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “drive through