"downhill" App Store Keywords Research Case | ASOTools
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"downhill" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “downhill” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dream league soccer”, “black sabbath”, “minnie mouse”, “gps coordinates”, “auto loan cal”, “matka”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “downhill” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword downhill from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
downhill mountain bike 20 10 250+ 97
downhill biking 14 8 250+ 93
downhill skiing 14 4 250+ 70
mtb downhill 10 10 250+ 93
downhill ski 10 8 250+ 102

The search volume of the core keyword downhill in Google App Store reached 32, its difficulty level reached 38, and the number of apps related to it reached 250+, among them, there are 110 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
MTB DownHill: Multiplayer down hill 29 11
2
Downhill Masters downhill.io ≤5 30
3
Stickman Downhill downhill racer 7 16
4
Shred! Downhill Mountainbiking dohnwill 39 40
5
Bike Mayhem Free bike treks 50 11
6
MTB Downhill: BMX Racer sheva gam ≤5 20
7
Downhill Bike Simulator MTB 3D downhill ride 3d ≤5 24
8
Stickman Downhill Motocross stickman bike race ≤5 12
9
Mountain Biking Downhill - Offroad Bike Stunt 2020 free ride bikes 6 7
10
Xtreme Mountain Bike Downhill Racing - Offroad MTB downhill mountain bike racer ≤5 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gamesc 75 52 250+ 234
tumblers 66 42 250+ 179
السبق 66 41 249 245
red 65 74 249 65
bicicletas 61 18 250+ 127

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Woodoku cauls 29 51
2
Bag It! FREE gnaes 75 64
3
Fun Run 3 - Multiplayer Games السبق 66 41
4
Sweet Match : Puzzle Mania adventure smash ≤5 8
5
Balloon Pop Match 3 - Best Puzzle Game toy crush blast 2020 ≤5 30
6
Candy Landy - Match 3 Puzzle : Free Games 2020 gamaes 75 64
7
Addictive Gem Match 3 - Free Games With Bonuses addictives 7 23
8
Crafty Candy Blast a candy blast soda fun ≤5 9
9
PBS KIDS Games games what are free 55 49
10
Aqua Blast: Fish Matching 3 Puzzle & Ball Blast aqua balls ≤5 30

These five keywords: “gamesc”, “tumblers”, “السبق”, “red”, “bicicletas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Woodoku”, “Bag It! FREE”, “Fun Run 3 - Multiplayer Games”, “Sweet Match : Puzzle Mania”, “Balloon Pop Match 3 - Best Puzzle Game”, “Candy Landy - Match 3 Puzzle : Free Games 2020”, “Addictive Gem Match 3 - Free Games With Bonuses”, “Crafty Candy Blast”, “PBS KIDS Games”, “Aqua Blast: Fish Matching 3 Puzzle & Ball Blast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “downhill”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “downhill